Summary
Overview
Work History
Education
Skills
Timeline
SalesManager

Eugene A. ( Buddy) Lamana Jr.

Metairie,LA

Summary

Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Performance-oriented Leader offering exceptional record of achievement over 30+year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.

Overview

38
38
years of professional experience

Work History

Director of Sales Southeast Region

RINNAI AMERICA CORP, Inc
01.2009 - Current
  • Responsible for attainment of annual sales plan and AOP for all product groups within Rinnai portfolio, as well as staying within Budget guidelines
  • Managed a commercial and business development team of of 8 direct reports concentrating on specialized areas of commercial interest, including - Hospitality, Quick Serve, Multi-family, Schools, Dormitories, and all aspects related to the Pro ranks.
  • Direct supervision of two- District Sales Managers and 21 direct sales team members, one Manufacturers Rep Agency in Carolinas.
  • Areas of concentration, wholesale distribution, residential new construction, commercial, with direct connectivity to Energy channel/ Utilities / Natural Gas and LP, Marketing Promotional Activities, Rinnai dealer base development and expansion
  • Direction of two DSM's and their direct reports with continued oversight, of recruitment, training and supervision of Independent rep agencies of the Southeast Region
  • Creative input into merchandising and promotional programs
  • Development of regional sales strategy and operation of sales team within budgetary guidelines
  • Responsible for regional competitive analysis (prices, strengths, market share, competitive pressures)
  • Support of national level builder relationships with Top 100 RNC as well as drive commitments with regional level RNC from 101-200 range
  • Develop and maintain a Market Intelligence System ( CRM) Funnel and now SalesForce
  • Routine daily Interface with all customer channels RNC, RNR, Energy, Commercial, Whlse
  • Participation in professional support groups ASHRE, PHCC, IBIS, Southern Wholesalers Association as well as several Energy groups NPGA and NGA

Wholesale- National Sales Manager

Jacuzzi Group
09.1991 - 11.2008
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Managed accounts to retain existing relationships and grow share of business.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.

Regional Sales Manager

OMC- - Johnson And Evinrude - Bombardier Marine
05.1985 - 08.1991
  • Eugene A ( Buddy ) Lamana - page 2
  • Regional Sales Manager -Responsible for attainment of unit sales goal as well as GPM targets for both Johnson and Evinrude Brands of Outboard products, as well as System Matched Parts and Accessories
  • Manage dealer/ network of approximately 80 dealers/ stores through-out Southern U.S- Louisiana, Southern Arkansas and Mississippi
  • Grew regional revenue to excess of 40 million dollars during seven year tenure
  • Additional responsibility for development of OEM accessory sales to regional vessel manufacturers inclusive of COBRA" Stern Drive systems and accessory products
  • New business development of Private label Outboard Product line
  • Fiscal responsibilities including oversight and management of Floor Plan" and other dealer/ financial programs
  • Supervision of Regional Service Managers activities within SW area
  • Developed and maintained positive relationships with clients in assigned sales territories.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Conducted product demonstrations and presentations to potential clients to capture more sales.
  • Finalized sales contracts with high-value customers.
  • Attended industry conferences and tradeshows to stay up-to-date with market trends and customer needs.
  • Built relationships with customers and community to establish long-term business growth.

Education

Bachelor of Arts - Business Administration, Business Administration and Management

Concordia University
Maquon, IL

Associate of Applied Science - Business Administration/ Communication

Concordia University
Maquon, IL

Skills

  • New Business Development Activity/ Strategies
  • Sales Management
  • Professional Coaching of Personnel
  • Product Development
  • Marketing
  • Account Management
  • New Product Launch
  • Negotiation
  • Cold Calling
  • Eugene A ( Buddy ) Lamana - page 3
  • Interpersonal Communication Skills
  • Consultative Sales Approach
  • Sales Strategy Development
  • Expense Reports
  • Key Relationships
  • Microsoft PowerPoint
  • Team Management
  • Sales Contract/ Cobblestone
  • Award-winning sales professional
  • CRM and Salesforce proficiency

Timeline

Director of Sales Southeast Region

RINNAI AMERICA CORP, Inc
01.2009 - Current

Wholesale- National Sales Manager

Jacuzzi Group
09.1991 - 11.2008

Regional Sales Manager

OMC- - Johnson And Evinrude - Bombardier Marine
05.1985 - 08.1991

Bachelor of Arts - Business Administration, Business Administration and Management

Concordia University

Associate of Applied Science - Business Administration/ Communication

Concordia University
Eugene A. ( Buddy) Lamana Jr.