FAITH ETTE
Cleburne,TX
Summary
Digital media professional with experience managing content across Instagram, Facebook, X, and other social platforms for faith-based organizations. Experienced in photography, videography, content production, audience growth, analytics, and community engagement. Passionate about using storytelling, creativity, and strategy to help ministries reach more people with the Gospel of Jesus Christ.
Overview
3
3
years of professional experience
Work History
Creative Specialist & Social Media Manager
Lifestyle Christianity
Watauga, TX
11.2025 - Current
- Expanded responsibilities in April 2026 to include social media strategy, platform management, analytics, audience engagement, and digital campaign execution following organizational restructuring.
- Helped manage digital content and audience engagement across ministry brands reaching 1.67M+ followers across Facebook, Instagram, YouTube, TikTok, and X.
- Contributed to generating more than 3.14 million impressions, 1.85 million reach, and 101,500 engagements through strategic content development and platform optimization.
- Supported a 159.6% increase in content publishing volume while maintaining engagement and audience growth.
- Contributed to an 85.3% increase in engagement, 68.5% increase in impressions, and 52.5% increase in reach across managed platforms.
- Helped drive increased university applications, event registrations, livestream participation, and conference attendance through digital marketing initiatives.
- Develop and execute cross-platform content strategies across YouTube, Instagram, Facebook, X, and ministry-owned digital channels.
- Manage content production workflows including filming, editing, copywriting, publishing, scheduling, and performance reporting.
- Create and optimize social media content, YouTube videos, thumbnails, titles, descriptions, tags, captions, and metadata to improve discoverability, audience retention, and engagement.
- Produce short-form and long-form video content using Adobe Premiere Pro, and create custom graphics and thumbnails using Adobe Photoshop and Illustrator.
- Download, edit, upload, schedule, and distribute pre-recorded broadcasts for livestream playback across YouTube, Facebook, X, and additional streaming platforms.
- Monitor analytics, audience behavior, engagement trends, and conversion performance to inform content strategy and decision making.
- Manage community engagement through comment moderation, and audience interaction.
- Collaborate with ministry leadership, creative teams, worship departments, and event coordinators to execute integrated campaigns.
- Promote university enrollment initiatives, conferences, Power & Love events, livestreams, and ministry outreach programs.
Wedding Photographer & Videographer
Self-Employed
12.2025 - Current
- Lead end-to-end production for wedding photography and videography projects.
- Manage client communication, project timelines, contracts, scheduling, and deliverables.
- Capture, edit, and deliver high-quality photo and video content under tight deadlines.
- Utilize Adobe Lightroom, Photoshop, Premiere Pro, and related creative tools to produce professional visual content.
- Coordinate second shooters, event logistics, and post-production workflows.
Freelance Digital Media Consultant
Self-Employed
02.2023 - Current
- Partner with churches, ministries, nonprofits, and faith-based organizations to develop digital content and social media strategies.
- Produce promotional videos, event recap videos, social media campaigns, ministry storytelling content, and branded media assets.
- Provide photography, videography, content editing, graphic design, and digital marketing services.
- Create platform-specific content strategies designed to increase engagement, reach, and audience growth.
- Develop social media assets, thumbnails, captions, graphics, and promotional materials for ministry events and outreach campaigns.
- Manage multiple client projects simultaneously while maintaining quality standards and meeting deadlines.
- Collaborate with ministry leaders and organizational stakeholders to communicate key messages through digital media.
Content Strategist & Writer (Contract)
Encounter News
Remote
01.2025 - 01.2026
- Research, write, edit, and publish digital content covering faith, culture, and current events.
- Collaborate with editorial teams to maintain content quality, consistency, and accuracy.
- Conduct fact-checking and source verification across all published content.
- Write audience-focused content designed to increase engagement and readership.
Education
Ministerial Training Program -
Revival Today Bible Institute
Pittsburgh, PA05.2024
Bachelor of Business Administration - Supply Chain Management
University of Oklahoma
Norman, OK05.2022
Skills
- Adobe Creative Cloud
- Short-Form Content Production
- Long-Form Content Production
- Livestream Production
- Multi-Platform Streaming
- Social Media Analytics & Strategy
Timeline
Wedding Photographer & Videographer
Self-Employed
12.2025 - Current
Creative Specialist & Social Media Manager
Lifestyle Christianity
11.2025 - Current
Content Strategist & Writer (Contract)
Encounter News
01.2025 - 01.2026
Freelance Digital Media Consultant
Self-Employed
02.2023 - Current
Ministerial Training Program -
Revival Today Bible Institute
Bachelor of Business Administration - Supply Chain Management
University of Oklahoma