Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Frances Jackson

San Antonio,TX

Summary

Growth-focused healthcare leader with 10+ years of experience driving hospice census growth, leading high-performing sales teams, and expanding referral networks across competitive markets. Proven track record of delivering measurable results, developing top talent, and launching innovative programs that enhance patient care and business performance.

Overview

16
16
years of professional experience

Work History

Director of Marketing

Heart of Texas Hospice
San Antonio, TX
05.2022 - 04.2026
  • Lead and develop a team of 5 sales representatives to exceed monthly and quarterly census targets
  • Drove 33% census growth across Bexar, Comal, and Kendall County territory
  • Support business development efforts contributing to $4M+ in annual hospice revenue
  • Expand referral networks through physicians, facilities, and community partners
  • Recruit, hire, and train sales staff and medical directors
  • Created and launched the Sea Turtle Program, a pediatric palliative care initiative
  • Execute strategic events to increase brand visibility and referral engagement

Operations Manager

Sisters Care at The Village at Incarnate Word
San Antonio, TX
12.2019 - 05.2022
  • Directed daily operations and ensured regulatory compliance
  • Partnered with executive leadership on budgeting and resource allocation
  • Improved operational efficiency and service delivery
  • Supported grant writing and contract management

Director of Community Relations

Mission Homecare
San Antonio, TX
04.2019 - 12.2019
  • Led marketing and referral development efforts
  • Maintained compliance documentation for audits
  • Supported operational improvements and service delivery

Director of Community Relations

Caring Companions
San Antonio, TX
05.2010 - 04.2019
  • Progressive leadership roles from Scheduling Coordinator to Director level
  • Led recruiting, scheduling, and caregiver workforce management
  • Lead business development and client intake operations

Education

Bachelor of Arts - Psychology

The University of Texas At San Antonio
San Antonio, TX

Skills

  • Sales Leadership
  • Hospice Growth Strategy
  • Physician Relations
  • Team Development
  • Business Development
  • Program Launch
  • Operations Management
  • Healthcare Marketing
  • Networking
  • Strategic planning

Timeline

Director of Marketing

Heart of Texas Hospice
05.2022 - 04.2026

Operations Manager

Sisters Care at The Village at Incarnate Word
12.2019 - 05.2022

Director of Community Relations

Mission Homecare
04.2019 - 12.2019

Director of Community Relations

Caring Companions
05.2010 - 04.2019

Bachelor of Arts - Psychology

The University of Texas At San Antonio