Summary
Overview
Work History
Education
Skills
Timeline
Generic

Frank Gonzales

Rio Rancho

Summary

Results-driven sales and business development professional with over 15 years of experience in high-performance sales environments, account management, and client relationship development. Proven track record of consistently exceeding revenue goals, driving client retention, and leading successful sales initiatives. Skilled in corporate partnerships, lead generation, CRM management, and team development. Strong communicator with expertise in customer acquisition, strategic networking, and profit growth.

Overview

16
16
years of professional experience

Work History

Senior Membership Advisor / Regional Account Executive

Equinox
San Diego, CA
10.2019 - 05.2026
  • Consistently exceeded individual and team sales goals, achieving 130%+ of monthly targets and annual goals.
  • Presidents club 2023 and 2024 and club of the year 2023
  • On average generated $1.4 million a year in revenue for the club.
  • Did presale for new clubs in different markets - hosted social and wellness events for the clubs to build community and drive business.
  • Trained, coached, and mentored membership advisors on the sales process and corporate sales processes.
  • Negotiated contracts and supported new product launches to maximize revenue opportunities.
  • Utilized Salesforce CRM to manage pipelines, client communication, and account retention efforts.

Account Manager

FIT
San Diego, CA
01.2016 - 10.2019
  • Surpassed 125% of sales goals year-over-year through proactive business development and client retention.
  • Managed relationships with prospective and existing members while delivering exceptional customer service.
  • Communicated daily with high-volume client accounts through phone, email, text, presentations, and in-person meetings.
  • Oversaw multiple client accounts while consistently exceeding performance metrics.
  • Developed new business opportunities through B2B sales initiatives and community events.

Sales Director

Sports and Wellness
01.2014 - 01.2016
  • Generated and maintained prospect leads through corporate outreach and public events.
  • Achieved 125%+ of monthly sales goals and broke regional sales performance records.
  • Coordinated member engagement programs and company wellness challenges.
  • Served as Manager on Duty overseeing daily operations in the absence of the General Manager.

Car Sales Associate

Fiat / Automax
01.2012 - 12.2013
  • Successfully sold a broad range of new and used vehicles across multiple makes and models.
  • Graduated at the top of sales performance rankings from Fiat University training program.
  • Built strong customer relationships through consultative sales techniques and product knowledge.

Membership Sales Representative

Defined Fitness
02.2011 - 01.2013
  • Established new membership accounts and maintained customer relationships.
  • Created pre-season marketing plans to support sales department initiatives.
  • Exceeded customer service and sales performance objectives consistently.

Corrections Officer

RCC
02.2010 - 01.2011
  • Supervised inmates during daily activities and transfers while ensuring safety and compliance.
  • Conducted inmate counts, facility patrols, and transportation assignments.
  • Transported inmates securely to courts, hospitals, and correctional facilities.

Education

Bachelor of Science - Communications

University of New Mexico
Albuquerque, New Mexico
05.2010

Skills

  • Sales Strategy & Revenue Growth
  • Account Management
  • Corporate Partnerships
  • Lead Generation
  • Relationship Building
  • Customer Retention
  • Contract Negotiation
  • Team Leadership & Training
  • CRM & Salesforce Proficiency
  • Customer Service Excellence
  • Event & Community Marketing
  • Goal oriented

Timeline

Senior Membership Advisor / Regional Account Executive

Equinox
10.2019 - 05.2026

Account Manager

FIT
01.2016 - 10.2019

Sales Director

Sports and Wellness
01.2014 - 01.2016

Car Sales Associate

Fiat / Automax
01.2012 - 12.2013

Membership Sales Representative

Defined Fitness
02.2011 - 01.2013

Corrections Officer

RCC
02.2010 - 01.2011

Bachelor of Science - Communications

University of New Mexico