Summary
Overview
Work History
Education
Skills
Languages
Timeline
CERTIFICATIONS
Generic

Franklin Santana

Palm Bay,FL

Summary

Contribute with my knowledge and preparation to the best performance and development of the company where / I work, putting as main principle, contributing to the consolidation and prestige of it.

Overview

25
25
years of professional experience

Work History

Water Analyst (Sales Representative)

Pasteur Water System
09.2025 - Current
  • Responsible for selling water treatment solutions and services, with a solid understanding of water treatment processes.
  • Strong sales and negotiation skills
  • Deliver technical presentations to build credibility with clients.

Marketing Professor

Universidad Del Este (UCE)
11.2017 - 12.2023

Teaching the basic principles of marketing: Covering fundamental marketing concepts such as the mixing of marketing (product, price, place, promotion), market research and understanding of consumer behavior.

Specialized marketing courses: Depending on my student's experience and the university's curriculum,

It is also taught focusing on the development and implementation of integral marketing strategies.

Consumer behavior: deepen the understanding of how consumers make purchasing decisions.

Market research: Teaching methods to collect and analyze market data to inform marketing decisions.Collaborated with cross-functional teams to improve student engagement strategies.


  • Enhanced student understanding by designing interactive and engaging lectures.


  • Evaluated student performance through comprehensive assessments and feedback mechanisms.
  • Demonstrated strong interpersonal and communication skills, resulting in clear subject matter discussion with students.


  • Encouraged class discussions by building discussions into lessons, actively soliciting input, asking open-ended questions and using techniques to track student participation.
  • Evaluated student progress using both formative and summative assessments to provide targeted feedback for continuous improvement.
  • Ensured curriculum alignment with academic standards through regular course review and updates.


  • Increased course relevance by incorporating real-world examples and case studies into lesson plans.
  • Graded tests and assignments and uploaded to school database.
  • Established and maintained inclusive, collegial and collaborative culture within classroom.
  • Maintained regular office hours to provide struggling students with additional course help.
  • Provided students with constructive, encouraging and corrective feedback.


Sales Manager

Indoveca
01.2008 - 10.2008


  • Managed customer accounts and customer relationships.
  • Relationships established with key customers, providing personalized service and support.
  • Proved guidance and feedback to staff on an ongoing basis in order to improve work performance.

Sales Supervisor

Dominican National Brewery
10.2000 - 05.2007
  • Directed daily sales operations, ensuring team alignment with company goals.
  • Mentored and trained staff on product knowledge and effective selling techniques.
  • Analyzed sales data to identify trends and drive strategic decision-making.
  • Implemented process improvements that enhanced customer satisfaction and retention rates.
  • Collaborated with marketing to develop promotional strategies that boosted sales performance.
  • Increased customer satisfaction by addressing and resolving client concerns efficiently.
  • Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.

Education

Bachelor of Science - Business Administration

Universidad Central Del Este
San Pedro De Macoris, Dominican Republic
06-2000

Skills

  • Strong interpersonal skills
  • Sales team development
  • Team leadership
  • Goal setting and evaluation
  • Sales proficiency
  • Sales strategy development
  • Customer-oriented mindset
  • Collaborative team management

Languages

Spanish
Native or Bilingual
English
Limited Working

Timeline

Water Analyst (Sales Representative)

Pasteur Water System
09.2025 - Current

Marketing Professor

Universidad Del Este (UCE)
11.2017 - 12.2023

Sales Manager

Indoveca
01.2008 - 10.2008

Sales Supervisor

Dominican National Brewery
10.2000 - 05.2007

Bachelor of Science - Business Administration

Universidad Central Del Este

CERTIFICATIONS

Integral Supervisor: INTRAS

Fundamentals of supervision: INFOTEP

Financial management: INTRAS

Computer technician course - COMPUCENTRO

Franklin Santana