GAVIN Lott-Tillery

• Developed and implemented new social media strategies and plans to attract potential clients and increase brand awareness.

• Produced original social media content, assisted in the management of promotional budgets, and coordinated and managed multiple Marketing Interns.

• Created new, more accurate and efficient marketing metrics, worked closely with Marketing managers, and produced detailed reports.

• Increased the number of followers on Instagram by 400% and on Facebook by 350% within one year and pro-actively participated in team meetings with executives.

• Awarded Employee of the Month for achieving extraordinary results and constantly performing great work.

• Worked with multiple statewide agencies and coalitions providing beneficial advice and recommendations on any Digital Marketing/Social Media-related issues.

• Assisted in the production of original social media content, monitored and analyzed the performance of digital promotional campaigns.

• Managed multiple social media accounts and worked on the optimization to grow website traffic and increase awareness on legislative sponsored bills and opposition campaigns.

• Collaborated with colleagues to improve and increase engagement and participated in meetings with the various organizations Marketing Executives.

• Developed and executed comprehensive marketing strategies to build a strong client base, resulting in a steady stream of repeat business and referrals
• Established rapport with sales prospects, build positive long-term relationships, and provide information to customers on potential benefits and policies
• Identify business development opportunities and coordinate with the sales team to develop presentations, qualify leads, and develop sales strategies for the territory
• Use skills in upselling to regularly exceed sales targets.