Geoff Swett
Automotive Sales And Finance Management
San Diego,California
Summary
Motivated Automotive Sales and Finance Manager promoting more then 30 years of proficiency in identifying and fixing problems in sales and finance departments. Skilled at partnering with other managers to improve sales and profits. Action orientated individual with experience in implementing processes to improve both sales and profits.
Overview
32
32
years of professional experience
Work History
Finance Director
Imperial Valley Chevrolet GMC
El Centro, California
06.2019 - 08.2024
- Increased department production from $1800 per deal when I arrived to a high of $3500 per deal, averaging $3000 per deal.
- Strengthened relationships between the Finance Department, Sales Department and Business office.
- Successfully went through audits from DMV and General Motors Incentives without discrepancies or delays.
- Implemented clear and concise contracts in transit process, where we were “on or off” the deal within 5 days and funded within 10 days.
- Kept the dealership as the top performing GM dealership in the Western U.S. for an entire year.
Finance Director
Simi Valley Ford
Simi Valley, California
12.2017 - 06.2019
- Took over a store with no real finance process that wasn't even using a menu. Created a menu process that increased department profits from $1200 per vehicle to over $2800 per vehicle.
- Cleaned up a massive contracts in transit problem. The store was averaging 18 days to fund when I arrived and we got it down to 5 days to fund.
- Trained Salespeople how to present finance products and handle questions when they were included on the pencil from the sales desk
Finance Manager
Kearney Pearson Ford Kia
San Diego, California
06.2017 - 12.2017
- Maintained a high PVR while also keeping a clean contracts in transit.
- Worked closely with Sales Managers and Salespeople to maximize all deals and keep high customer satisfaction.
- Helped increase total store finance PVR by working with other finance managers and teaching them what I do.
- Left to work with a very close friend.
Finance Director
Ford of Escondido
Escondido, California
01.2017 - 06.2017
- Took over a struggling Finance department, both in profit and contracts in transit. Changed personnel to increase profit from $1700 per vehicle to over $2500 per vehicle.
- Reduced contracts in transit from 22 days down to 7 days within first two months.
- Took the dealerships performance within Group One California from next to last to second place.
- Left when my best friend (the General Manager) was fired and the new General Manager reduced all pay plans.
Finance Director
Emich Chevrolet
Denver, Colorado
10.2013 - 01.2017
- Took over a struggling Finance Department and turned it into the strength of the store. Increased profit in the finance department from $2 million per year to over $4.5 million per year without any significant increase in volume.
- Worked closely with the sales desk to establish processes of presenting finance products on the first offer to the customer.
- Reduced Customer Service problems by establishing a clear presentation to customers using a menu driven system.
- Increased profit per deal from $1200 per vehicle to over $2600 per vehicle.
Finance Director
Courtesy Chevrolet
San Diego, California
01.2013 - 10.2013
- Took over a struggling Finance Department and increased profit from $1800 per vehicle to over $2500 per vehicle without changing any personnel.
- Streamlined processes with sales management and sales personnel to make the departments work better together and become more efficient.
- Left when promises made to me to bring me from Colorado were not kept by the General Manager.
General Manager
Valley Nissan and Valley Subaru
Longmont, Colorado
03.2010 - 01.2013
- Increased combined retail volume from 170 units per month to over 250 units per month.
- Increased net sales profit by 31% and net service profit by 12%
- Created programs and policies that helped employees freely give ideas to management and make them feel more valued then they had before.
General Sales Manager
Barbee's Freeway Ford
Denver, Colorado
05.2007 - 03.2010
- Implemented processes and policies that increased profitability and reduced customer complaints by following a proven sales and finance process.
- Increased volume from 160 units per month to over 220 units per month by adapting an internet process to actively and professionally work every lead.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Education
Finance Management
The Ohio State University
Columbus, OH 05.2001 -
Skills
Business process improvement
Compliance Monitoring
Strategic Planning
Profitability analysis
Organizational Skills
Business process improvement
Organizational skills
Timeline
Finance Director
Imperial Valley Chevrolet GMC
06.2019 - 08.2024
Finance Director
Simi Valley Ford
12.2017 - 06.2019
Finance Manager
Kearney Pearson Ford Kia
06.2017 - 12.2017
Finance Director
Ford of Escondido
01.2017 - 06.2017
Finance Director
Emich Chevrolet
10.2013 - 01.2017
Finance Director
Courtesy Chevrolet
01.2013 - 10.2013
General Manager
Valley Nissan and Valley Subaru
03.2010 - 01.2013
General Sales Manager
Barbee's Freeway Ford
05.2007 - 03.2010
Finance Management
The Ohio State University
05.2001 -