Summary
Overview
Work History
Education
Skills
Software
Timeline
SalesAssociate
Gerald Yaffa

Gerald Yaffa

Castle Rock,CO

Summary

Resourceful Manager offering history of success coordinating and monitoring operations across various departments. Effective leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Highly committed with hardworking mentality to maintain quality of services and products.

Overview

11
11
years of professional experience
4
4
years of post-secondary education

Work History

Owner

GRPC LLC
05.2022 - Current
  • Managed daily operations for successful small business, ensuring efficient processes and quality services.
  • Established loyal customer base by providing personalized attention, addressing concerns promptly, and exceeding expectations.
  • Optimized operational efficiency by streamlining processes and implementing time-saving technologies.
  • Created financial plans and budgets to optimize resources, track expenses, and ensure profitability.
  • Researched trends and current innovations to determine competition and develop competitive pricing points.
  • Participated in business events, conferences and trade shows to promote services and network with business owners and prospective clients.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty

Senior Account Manager

InXpress
01.2019 - 05.2022
  • Increased revenue for the company through strategic upselling and cross-selling initiatives.
  • Educated clients on new services to increase customer engagement with brand.
  • Maintained detailed records of all account activities, ensuring accurate reporting for upper management review purposes later on.
  • Built relationships with customers and community to promote long term business growth.
  • Regularly updated sales forecasts based upon current pipeline status/anticipated deal closures, allowing for accurate resource allocation/planning within the organization.
  • Leveraged industry knowledge to provide expert guidance on pricing, promotions, and product offerings for clients'' specific needs.
  • Addressed problems with accounting, billing, and service delivery to maintain and enhance client satisfaction.
  • Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.

Brand Ambassador

Sleep Number Corporation
06.2016 - 01.2019
  • Increased sales by effectively communicating product benefits.
  • Assisted customers with product selection based on individual needs and preferences.
  • Maintained clean, organized and professional work environment.
  • Maintained knowledge of current promotions and product features.
  • Set up and broke down promotional booths and tents and talked to potential customers for successful promotional events.
  • Organized and stocked merchandise to keep necessary levels for sales demand.
  • Maintained accurate records of promotional events and customer interactions.
  • Greeted customers warmly and pleasantly answered inquiries.
  • Boosted sales performance by conducting engaging product demonstrations and communicating key brand benefits to customers.
  • Trained new Sales Brand Ambassadors on company policies, product knowledge, and effective selling techniques.
  • Provided exceptional customer service, addressing concerns and ensuring satisfaction with purchased products.
  • Maintained accurate inventory records, ensuring sufficient stock levels for peak sales periods.
  • Exceeded quarterly sales targets through persistent follow-up strategies that nurtured leads into loyal clients.
  • Generated leads by hosting in-store events, showcasing product features and benefits to prospective customers.
  • Accelerated sales growth through strategic upselling techniques that highlighted complementary products or upgrades.

Outside Sales Manager

First Wireless
03.2013 - 06.2016
  • Implemented territory management plans that optimized time allocation and resources usage, leading to improved efficiency in daily operations.
  • Continuously improved personal selling skills through ongoing training, self-assessment, and professional networking events.
  • Participated in industry events and tradeshows, expanding brand visibility and generating valuable leads for future business opportunities.
  • Strengthened client retention rates by consistently delivering exceptional service experiences throughout the entire sales cycle.
  • Finalized sales deals and contracts.
  • Followed up with customers about customer service.
  • Managed territory budget to support development of regional and territory leads.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
  • Recruited, interviewed and hired employees for district office.
  • Directed sales support staff in administrative tasks to help sales reps close deals.

Education

High School Diploma -

Greater Lowell Vocational Technical High School
Tyngsboro, MA
09.1984 - 05.1988

Skills

    Business Management

KPI Management

Contract Management

Business Development

Start-Up Operations

Cost Control

Customer Service Management

Software

Microsoft Office

CRM

QuickBooks

WMS

Timeline

Owner

GRPC LLC
05.2022 - Current

Senior Account Manager

InXpress
01.2019 - 05.2022

Brand Ambassador

Sleep Number Corporation
06.2016 - 01.2019

Outside Sales Manager

First Wireless
03.2013 - 06.2016

High School Diploma -

Greater Lowell Vocational Technical High School
09.1984 - 05.1988
Gerald Yaffa