PROFESSIONAL SUMMARY
Overview
Work History
Education
Skills
Section name
Timeline

GREG HENLEY

Trappers Saloon
Eureka,MT
19
years of professional experience

Results-driven sales manager and sales representative with solid history of success in bringing in new customers, managing revenue streams and maintaining solid account relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and program management abilities.

Work History

Bartender/Server

1 Year 1 Month
Trappers Saloon | 10.2025 - 11.2026
  • Delivered attentive table service and bar support in fast-paced, high-volume dining environment.
  • Prepared mixed drinks, beer, and wine orders accurately according to guest requests and house standards.
  • Processed food and beverage orders efficiently using point-of-sale systems.
  • Maintained clean, organized service areas, bar stations, and dining spaces throughout shifts.

Barista

1 Year 6 Months
Whitefish Mountain Resort | 05.2024 - 11.2025
  • Managed and operated Base Lodge Coffee Shop - full time
  • Maintained all equipment throughout shop with detailed background
  • Tracked detailed records of sales and inventories to align with company goals and priorities.
  • Monitored customer buying trends and market conditions to better serve current and future customers
  • Procured and preserved excellent customer service and relations
  • Worked independently with minimal supervision
  • Operated POS system, processed cash and card payments, and balanced transactions accurately.

Sales - Beverage Specialist

1 Year 1 Month
Tri State Restaurant Supply-Treasure State Coffee | 07.2023 - 08.2024
  • Managed $3 Million in annual sales
  • Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations
  • Used communication and problem-solving skills to resolve customer complaints and promote long-term loyalty.
  • Retained excellent client satisfaction ratings through outstanding service delivery
  • Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
  • Inspected equipment and machinery for proper working condition and increased sales in new and used machines along with increase in service department invoices.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Analyzed past sales data with customers to develop realistic sales goals.
  • Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Increased coffee machine sales and consumables in first (3) months.
  • Helped implement and sell branded coffee label to retail locations.

Sales Associate

1 Year 4 Months
The Berry Man, Inc | 03.2022 - 07.2023
  • Managed $4 Million in annual sales.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Set and achieved company defined sales goals.
  • Worked independently with minimal supervision.
  • Built relationships with customers and community to promote long term business growth.
  • Prepared and delivered customer sales quotes.

VP of Sales

2 Years 1 Month
Swell Skateboards | 02.2020 - 03.2022
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Managed entire sales cycle across customer accounts, proposing and closing sales to achieve total revenue growth, profit, and customer satisfaction plans.
  • Grew sales to 8 major chains, distributors, and 200 specialty accounts. Boosted profits, applying proactive management strategies and enhancing sales training.
  • Remained current on industry trends to better understand customer needs, product effectiveness, and sales tactics
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close
  • Achieved sales goals and service targets by cultivating and securing new customer relationships
  • Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities

Director of Sales

5 Years 2 Months
Rustic Dime | 02.2015 - 04.2020
  • Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation.
  • Achieved $8 million sales annually.
  • Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
  • Forecasted sales and set successful policies to achieve sales objectives and related metrics.
  • Formulated and presented innovative strategies to team members, executives and customers to build foundation for successful sales plans.
  • Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity.
  • Captured and completed sales with customer-savvy quotes, proposals and contract management strategies.

Director of Sales

3 Years 6 Months
Dickies Girl - Hoodiebuddie- Jerry Leigh Corp | 02.2012 - 08.2015
  • Managed sales of $58 million and set successful policies to achieve sales objectives and related metrics.
  • Established ambitious sales targets, managed strategies and developed go-to-market plans to capitalize on every revenue opportunity.
  • Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation.
  • Captured and completed sales with customer-savvy quotes, proposals and contract management strategies.

Key Account Sales/Consultant Manager

4 Years 6 Months
Neff | 02.2008 - 08.2012
  • Managed high-profile accounts, generated increase in sales from $300,000 to $5.4 million in first year
  • Redefined scope of engagement and target markets to increase business success rates.
  • Prospected new business leads through in-person presentations and cold calling.
  • Secured high-value a Worked independently with minimal supervision.
  • Accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Consistently achieved top ranking in revenue and profit growth
  • Account Executive Private Label and lead in Private Label division

Education

Associate of Arts - Business Administration

Santa Barbara City College | Santa Barbara, CA | 06-1992

Licensed Realtor - Licensed Realtor

California Department of Real Estate | Santa Barbara, CA

Skills

Sales Statistics Analysis
Sales Lead Development
Sales Records Management
Sales Projections
Relationship Building
Profitability Assessments
Sales Personnel Management
Inventory Planning and Management
Marketing Strategy Development
Business Objective Analysis
Brand Marketing
Budgeting and Expenditures
Networking Events
Detail-Oriented
Verbal and Written Communication

Section name

rom

Timeline

Bartender/Server

Trappers Saloon
10.2025 - 11.2026Read More

Barista

Whitefish Mountain Resort
05.2024 - 11.2025Read More

Sales - Beverage Specialist

Tri State Restaurant Supply-Treasure State Coffee
07.2023 - 08.2024Read More

Sales Associate

The Berry Man, Inc
03.2022 - 07.2023Read More

VP of Sales

Swell Skateboards
02.2020 - 03.2022Read More

Director of Sales

Rustic Dime
02.2015 - 04.2020Read More

Director of Sales

Dickies Girl - Hoodiebuddie- Jerry Leigh Corp
02.2012 - 08.2015Read More

Key Account Sales/Consultant Manager

Neff
02.2008 - 08.2012Read More

California Department of Real Estate

Licensed Realtor from Licensed Realtor
Read More

Santa Barbara City College

Associate of Arts from Business Administration
Read More
GREG HENLEY