HAL BRICKEL JR.
Jacksonville
Summary
Results-oriented healthcare sales and business development leader known for increasing annual EBITDA by $2.7 million through innovative market expansion initiatives. Proven ability to cultivate strategic partnerships and enhance referral networks with healthcare providers, driving consistent growth and improved patient outcomes.
Overview
24
24
years of professional experience
Work History
Business Development Director
Spark Pediatric Medical Daycare
01.2018 - 01.2026
- Increased annual EBITDA to $2.7 million through strategic business development and market expansion initiatives.
- Expanded referral networks with physicians, hospitals, discharge planners, case managers, and managed care organizations.
- Consistently increased census levels and enrollment through targeted outreach and relationship-building programs.
- Developed and executed regional growth strategies supporting expansion across North and Central Florida.
Sales & Business Development Representative
HEB Medical, LLC
01.2015 - 01.2018
- Generated new revenue opportunities through consultative selling and solution-based account management.
- Established strategic partnerships with VA clinics and healthcare providers throughout North Florida.
Medical Sales Representative
Customed USA / Hospital Supply Inc.
01.2012 - 01.2015
- Delivered 25% revenue growth in 2013 and 40% revenue growth in 2014.
- Secured product placement within Baptist Medical Center despite the absence of a formal GPO agreement.
Account Manager
Onsite Health, Inc.
01.2009 - 01.2012
- Managed healthcare contracts valued between $50,000 and $100,000.
- Coordinated medical programs for military, corporate, and community organizations.
Account Manager
Kibler Medical, Inc.
01.2002 - 01.2009
- Exceeded annual sales quota by $130,000, contributing to overall revenue growth.
- Developed strong relationships with healthcare executives, purchasing teams, physicians, and clinical stakeholders to enhance collaboration and drive business outcomes.
Education
Bachelor of Science (B.S.) - Business Information Management
Jacksonville University
JacksonvilleSkills
- Strategic business development
- Healthcare product strategy
- Sales territory management
- Market expansion
- Account retention
- Health system partnerships
- Physician relations
- Referral network development
- Contract negotiations
- Government contract management
- Marketing strategy
- CRM management
- Cross-functional leadership
- Executive relationships
Certifications And Technology
- EKG Certified
- Salesforce CRM
- Pipedrive CRM
- Oracle CRM
- Cerner EMR
- Microsoft Office Suite
- Google Workspace
Core Leadership Strengths
- Strategic Business Development
- Healthcare Sales & Territory Management
- Hospital & Health System Partnerships
- VA Healthcare & Federal Markets
- GPO & Contract Negotiations
- Referral Network Development
- Medical Device & DME Sales
- Revenue Growth & Market Expansion
- Account Management & Retention
- Physician & Provider Relations
- Healthcare Marketing Strategy
- CRM & Pipeline Management
- Cross-Functional Leadership
- Executive Relationship Building
Timeline
Business Development Director
Spark Pediatric Medical Daycare
01.2018 - 01.2026
Sales & Business Development Representative
HEB Medical, LLC
01.2015 - 01.2018
Medical Sales Representative
Customed USA / Hospital Supply Inc.
01.2012 - 01.2015
Account Manager
Onsite Health, Inc.
01.2009 - 01.2012
Account Manager
Kibler Medical, Inc.
01.2002 - 01.2009
Bachelor of Science (B.S.) - Business Information Management
Jacksonville University