Summary
Overview
Work History
Education
Skills
Timeline
Generic

Haley Edwards

Durham,NC

Summary

Accomplished professional with expertise in digital marketing, project planning, and leadership. Known for analyzing market trends to inform strategic decisions and mentoring teams to enhance performance. Eager to apply these strengths to drive business success.

Overview

10
10
years of professional experience

Work History

Catering and Marketing Director

Moe's Southwest Grill
09.2022 - Current
  • Developed and executed targeted marketing campaigns to drive brand awareness and customer engagement.
  • Analyzed market trends and consumer insights to inform strategic decision-making for promotional efforts.
  • Trained and mentored junior marketing staff, fostering skill development and improving team performance.
  • Built strong relationships with industry professionals and influencers.

Multi Unit Manager

Moe's Southwest Grill
02.2021 - 08.2022
  • Oversaw six locations to ensure they are maintaining profitability.
  • Trusted with training new general managers to meet the performance standards required within the company
  • Developed and maintained relationships with customers and suppliers through account development.
  • Implemented new learning strategies depending upon employees' skill levels.
  • Successfully produced a 90% or above on every corporate inspection.

General Manager

Moe's Southwest Grill
09.2016 - 01.2021
  • Managed budget implementations, employee reviews, training, schedules and contract negotiations.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Implemented operational strategies and effectively built customer and employee loyalty.

Education

Bachelor of Science - Social Work

Radford University
Radford
05-2018

Skills

  • Networking
  • Digital marketing
  • Strategic planning
  • Project planning
  • Teamwork and collaboration
  • Problem resolution
  • Customer service
  • Training and development

Timeline

Catering and Marketing Director

Moe's Southwest Grill
09.2022 - Current

Multi Unit Manager

Moe's Southwest Grill
02.2021 - 08.2022

General Manager

Moe's Southwest Grill
09.2016 - 01.2021

Bachelor of Science - Social Work

Radford University

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