Adobe Software
Hanna Scheerger
Event Sales Coordinator
Mulvane,KS
Overview
7
7
years of professional experience
Work History
Event Sales Coordinator
Tanganyika Wildlife Park
Goddard, Kansas
05.2023 - Current
- Coordinated and executed a variety of high-volume events including corporate, weddings, private parties, and educational programs, ensuring seamless logistics and exceptional guest experiences.
- Delivered exceptional customer service, resulting in repeat business from satisfied clients.
- Managed full sales cycle from initial inquiry to post-event follow-up, including client consultations, venue showings, proposals, contracts, and upselling premium experiences.
- Developed customized event packages tailored to client goals, budgets, and guest counts, while ensuring alignment with venue policies and operational capacities.
- Implemented creative outreach strategies (e.g., LinkedIn engagement, handwritten notes, coffee drops) to re-engage corporate leads and generate new bookings.
- Represented the venue at networking events and trade shows to promote services and generate leads within the local business community.
- Set and executed quarterly sales initiatives (“rocks”) focused on increasing event bookings and upsells, including SMART goals tied to measurable revenue growth.
- Handled post-event invoicing and feedback collection to improve future offerings and client retention.
- Collaborated with animal care teams to schedule ambassador appearances for events, balancing guest engagement with animal welfare considerations.
- Educated guests on animal behavior, conservation, and habitat information during private experiences and events, enhancing the park’s mission-driven messaging.
Coordinator
Imprint Events Group
Vail, Colorado
10.2022 - 05.2023
- Used job-related software to draft and finalize written correspondence and documentation.
- Brainstormed and implemented creative event concepts and themes.
- Developed costing and proposals for clients.
- Communicated efficiently with vendors to build their trust and gain new relationships.
- Arranged entertainment, transportation, activities, restaurant buyouts, decor and displays for various types of programs.
- Evaluated and selected service providers and vendors according to customer requirements.
- Acquired contracts and agreements to finalize negotiations and obtain approval signatures.
- Consulted with customers to determine objectives and requirements for events.
Account Manager
Event Rents
Gypsum, CO
06.2022 - 10.2022
- Answer phones and assist with client orders, questions, or concerns relating to their event.
- Manage showroom appointments and walk-ins.
- Proactively handle client issues, time, equipment, and credit-related issues, from inception to completion of client's event.
- Develop and maintain positive customer relations by ensuring all client requests are handled accurately and in a timely manner.
- Work effectively across teams and departments in effort to provide excellent client service internally and externally.
- Go on site visits to see if we can provide necessary rental items for their event.
- Educated clients on new products or services to increase customer engagement.
Wedding Planning Internship
Kira Weddings And Events
Vail, Colorado
12.2021 - 05.2022
- Work with couples closely to get their vision of their dream wedding by determining timelines, vendors, guest list, rehearsal, etc.
- Responsible for social media which includes posting daily on social media accounts, editing the website and writing blogs.
- Making proposals and galleries for clients.
- Directed pace of wedding and reception through multitasking and liaising with vendors to carry out event as planned with little or no deviations.
- Oversaw setup and teardown procedures at venues while managing staff responsibilities during events.
- Supported the development of unique wedding concepts through extensive research on industry trends and innovations.
- Assisted with day-of-event coordination, executing flawless ceremonies, receptions, and other festivities as planned.
Career Services Assistant
Pittsburg State University - Career Servies
Pittsburg, KS
05.2021 - 12.2021
- Worked with students and graduates to offer guidance on interview techniques, workplace expectations and resume best practices.
- Connected with business and recruiters to build relationships and increase opportunities for students.
- Worked with team to continuously improve career and placement opportunities for students.
- Managed over 30 customer calls per day.
- Conducted scheduled resume and interview workshops and job search training to promote gainful employment.
- Promoted employment opportunities through online postings, onsite employer visits, public job fairs and other effective resources.
- Organized, set up, and worked several career fairs/events.
- Attended business functions, trade shows and professional organization meetings for networking and employer development.
Event Planning Internship
Intrigue Design & Events
Charleston, SC
01.2021 - 06.2021
- Interviewed clients to understand event scopes of work, establish budgets, determine timelines for venue selection, guest list finalization, and rehearsal, ceremonies, and receptions.
- Worked closely with clients goals, maintain deadlines and resolve complaints or service issues.
- Planned and organized details for events with budgets between $20,000 to $350,000.
- Coordinated with vendors in securing necessary supplies and services.
- Researched and identified new vendors and suppliers to obtain competitive pricing.
- Enhanced client satisfaction by providing personalized planning and coordination services.
- Oversaw event planning activities from concept to execution, consistently delivering memorable experiences for attendees.
- Cultivated relationships with repeat clients, understanding their preferences for tailored event planning.
Sales Floor Leader
Buckle
Pittsburg, KS
12.2017 - 08.2020
- Greeted customers and helped with product questions, selections, and purchases including in-store and e-service transactions.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
- Opened and closed store independently and prepared nightly bank drop for manager.
- Motivated sales team to exceed sales quotas through friendly competition and other incentive programs.
- Trained and supported sales force with closing deals.
- Boosted store revenue with effective upselling techniques and in-depth product knowledge.
- Organized store events to promote brand awareness and attract new customers, increasing foot traffic during promotional periods.
Education
Bachelor of Science - Family And Consumer Sciences
Pittsburg State University
Pittsburg, KS 08.2018 - 2021.12
Skills
- Event Sales & Coordination
- Customer Service Excellence
- Sales Strategy Development
- Vendor Relationship Management
- Budget Oversight & Cost Control
- Creative Problem Solving
- Multitasking & Time Management
- Team Collaboration & Leadership
- Hospitality & Guest Experience
- Organizational & Planning Skills
- Flexibility in Fast-Paced Environments
- Attention to Detail
- Client Relationship Building
Software
Microsoft Software
Outlook
Teams
Sendsites
Timeline
Event Sales Coordinator
Tanganyika Wildlife Park
05.2023 - Current
Coordinator
Imprint Events Group
10.2022 - 05.2023
Account Manager
Event Rents
06.2022 - 10.2022
Wedding Planning Internship
Kira Weddings And Events
12.2021 - 05.2022
Career Services Assistant
Pittsburg State University - Career Servies
05.2021 - 12.2021
Event Planning Internship
Intrigue Design & Events
01.2021 - 06.2021
Bachelor of Science - Family And Consumer Sciences
Pittsburg State University
08.2018 - 2021.12
Sales Floor Leader
Buckle
12.2017 - 08.2020
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