Hoa Tran
Mobile
Summary
Entrepreneur and digital creator with experience in e-commerce, retail leadership, and online content growth. Built and scaled multiple income streams through TCG sales, managing high-volume transactions across eBay, while also growing digital platforms on YouTube and Roblox. Skilled in sales, marketing, customer service, and business operations with a strong focus on growth and performance.
Overview
8
8
years of professional experience
2021
2021
years of post-secondary education
Work History
UGC Creator & Digital Marketing Strategist
Self-Employed (Digital Creator & Marketer)
Mobile
08.2024 - Current
- Generated multi-million Robux in cumulative sales volume, including peak high-performance periods of large-scale monthly activity (≈$24K+ USD DevEx equivalent, approx.)• Built and managed a portfolio of high-demand virtual items, overseeing full product lifecycle from concept development through publishing and ongoing optimization• Executed UGC marketing strategies focused on product visibility, branding, and audience engagement to maximize conversions and sales performance• Analyzed marketplace trends, user behavior, and performance metrics to guide product development and improve sales outcomes• Optimized listing performance through iterative testing, pricing strategy adjustments, and data-driven content improvements• Sustained growth of digital assets through continuous content updates, strategic positioning, and trend-responsive development
Founder & Digital Content Creator
Self-Employed (Content Creator)
Mobile
04.2024 - Current
- Founded and managed a content creation channel on YouTube, growing an audience of 50,000+ subscribers through consistent video production and strategic content planning
- Produced, edited, and published engaging video content tailored to audience interests and platform trends
- Developed and executed content strategies including topic research, scripting, and posting schedules to drive channel growth
- Optimized videos using analytics such as watch time, retention, and engagement to improve performance and reach
- Built and maintained an online community through audience interaction, comments, and feedback engagement
- Designed thumbnails, branding elements, and channel presentation to enhance visibility and click-through rates
- Managed all aspects of production independently, including filming, editing, and content distribution
Founder & E-commerce Seller
Self-Employed (E-commerce Business)
Mobile
03.2023 - Current
- Founded and operated a trading card game (TCG) resale business across online and in-person markets
- Generated $100K–$250K+ in annual revenue, scaling operations through strategic sourcing and pricing optimization
- Completed 1,000+ transactions, managing both marketplace sales and direct customer deals
- Identified and acquired high-demand collectible inventory based on condition, rarity, and market trends
- Developed optimized listings using data-driven pricing strategies to increase conversion rates and profitability
- Managed full-cycle operations including inventory sourcing, listing, fulfillment, shipping, and customer relations
- Conducted in-person sales and negotiations, demonstrating strong valuation, communication, and closing skills
Shift Leader
Starbucks
Shift Lead
03.2024 - 01.2026
- Supervised daily store operations during assigned shifts in a high-volume, fast-paced environment
- Led and supported baristas to ensure efficient workflow, strong customer service, and consistent product quality
- Delegated tasks such as drink preparation, order management, and restocking to maintain store efficiency
- Handled customer concerns and resolved service issues to ensure a positive customer experience
- Managed cash handling procedures, including register operations and end-of-shift balancing
- Ensured compliance with company standards for cleanliness, food safety, and operational procedures
- Trained new team members and reinforced company policies and customer service expectations
- Supported store leadership in achieving sales goals, speed-of-service targets, and operational performance metrics
Assistant Manager
The Vitamin Shoppe
Mobile
04.2023 - 01.2024
- Supported daily retail operations in a health and wellness store environment, ensuring smooth workflow and strong customer service
- Supervised and trained team members on product knowledge, sales techniques, and company policies
- Assisted Store Manager with scheduling, staffing, and task delegation to maintain operational efficiency
- Delivered personalized customer service by recommending products based on health, fitness, and wellness needs
- Monitored inventory levels, assisted with stock ordering, and maintained accurate merchandising and product displays
- Handled cash management duties including register operations, deposits, and end-of-day reconciliation
- Helped drive store sales by promoting memberships, supplements, and promotional campaigns
- Ensured compliance with company standards, safety procedures, and store cleanliness expectations
Administrative Assistant/Office Data Entry Clerk
Image Salon
Mobile
09.2021 - 02.2023
- Performed administrative and clerical support to ensure smooth daily salon operations
- Entered and maintained accurate client records, appointments, and service data in scheduling systems
- Managed appointment booking, calendar coordination, and customer inquiries via phone and in-person communication
- Processed payments, assisted with cash handling, and supported front desk operations
- Organized digital and physical records to improve workflow efficiency and data accuracy
- Assisted with inventory tracking for salon products and supplies
- Provided professional customer service by greeting clients and handling scheduling adjustments or issues
- Supported staff with administrative tasks to improve overall operational efficiency
Assistant Manager
Dollar General
Mobile
06.2018 - 05.2020
- Supported daily store operations in a fast-paced retail environment, ensuring efficient workflow and strong customer service
- Supervised and trained team members, delegating tasks to maintain productivity and operational standards
- Assisted in opening and closing procedures, including cash handling, deposits, and register reconciliation
- Monitored inventory levels, restocked merchandise, and assisted with shipment processing and merchandising displays
- Resolved customer issues and provided solutions to maintain a positive shopping experience
- Ensured compliance with company policies, safety standards, and store cleanliness expectations
- Assisted Store Manager in achieving sales goals, shrink reduction, and operational performance targets
Education
International Business
University of South Alabama
Mobile, AL 08.2024 - 03.2026
WP Davidson Highschool
Mobile, ALSkills
- E-commerce operations and online selling via ebay
- Trading card game (TCG) sourcing, pricing, grading, and resale strategy
- Revenue growth, business scaling, and small business management
- Product sourcing, inventory management, and supply tracking
- Pricing strategy, profit optimization, and market demand analysis
- High-volume sales (online and in-person) and negotiation skills
- Customer service, relationship management, and conflict resolution
- Upselling, conversion optimization, and client retention strategies
- Digital marketing, branding, and product positioning
- Analytics-driven decision making and performance tracking
- Content creation, editing, and channel growth on [“mobile_app”,“YouTube”,“video sharing platform”]
- User-generated content (UGC) creation and digital product development on Roblox
Timeline
UGC Creator & Digital Marketing Strategist
Self-Employed (Digital Creator & Marketer)
08.2024 - Current
International Business
University of South Alabama
08.2024 - 03.2026
Founder & Digital Content Creator
Self-Employed (Content Creator)
04.2024 - Current
Shift Leader
Starbucks
03.2024 - 01.2026
Assistant Manager
The Vitamin Shoppe
04.2023 - 01.2024
Founder & E-commerce Seller
Self-Employed (E-commerce Business)
03.2023 - Current
Administrative Assistant/Office Data Entry Clerk
Image Salon
09.2021 - 02.2023
Assistant Manager
Dollar General
06.2018 - 05.2020
WP Davidson Highschool