Hollie Morales

At Purple Innovations I engage directly with small to medium size businesses and individual clients in a multi-channel, fast-paced environment. Utilizing my knowlege of human anatomy and physiology, I provide personalized recommendations of our Gel Flex Grid products to solve or greatly reduce chronic pain, sleep apnea and many other sleep and comfort challenges. This role requires a delicate balance of empathy, scientific understanding of our cutting edge technology, and human anatomy and physiology. A few highlights include:

• Increased sales revenue by building strong relationships with clients and providing insightful product recommendations,
• Determined needs, delivered solutions, and overcame objections through consultative selling skills.
• Enhanced customer satisfaction through attentive service, addressing concerns promptly, and offering tailored solutions.
• Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential.
• Monitored competitor activities closely, adjusting approaches accordingly to maintain a competitive edge in the market.
• Exceeded monthly quotas consistently by employing persuasive sales techniques and leveraging in-depth product knowledge.
• Streamlined sales process efficiency by maintaining accurate records of client interactions in CRM systems, ensuring seamless followup.

• Boosted sales performance by providing timely and efficient support to the sales team.
• Collaborated with department managers to design customized training plans aligned with organizational goals.
• Collaborated with vendor development and support staff to resolve various issues impacting sales activities.
• Coordinated logistics for training events, including scheduling facilities, securing necessary equipment, and managing participant registration.
• Reduced training costs by negotiating with external vendors for high-quality, cost-effective training materials and resources.
• Assisted in the development of custom solutions for clients'' unique needs through active participation in brainstorming sessions with the sales team.

• Increased Territory Revenue 2X in 1 year - exceeded sales targets consistently by identifying new business opportunities and converting.
• Created and Developed New National Revenue Stream - ATV, Boat and Recreational Vehicle market.
• Cold Calling & Cold Visit Lead Generation - Developed and maintained strong client relationships to drive sales growth.
• Set Appointment and Delivered Informative Presentations to potential clients, showcasing the unique value of services offered.
• Established new long-lasting relationships with key decision-makers within client organizations, solidifying the company's reputation as a trusted partner in their respective industries.
• Managed multiple existing and new accounts simultaneously while maintaining organization and prioritizing tasks efficiently.

• Met or exceeded sales targets and quotas to contribute to overall sales goals and revenue of company.
• Developed strong client relationships through effective communication and personalized sales approaches.
• Supported fellow team members during peak times or absences, maintaining seamless operations within the department.
• Negotiated prices and terms of sales with potential customers to reach mutually beneficial agreement.
• Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
• Collaborated with outside sales representatives, marketing and other departments to generate leads and close sales.
• Executive Assistant to VP of Marketing, Product Development & Strategic Planning / Corporate Event Coordinator from 1997-2002
• Enhanced sales team performance by collaborating on strategic initiatives and sharing industry insights.