Ivy Bessinger
New York,NY
Summary
Digital Product Manager with 4+ years of dedicated experience. Proven track record of driving successful product strategies from conception to launch, enhancing customer experiences, and boosting revenue growth. Passionate about innovation, user-centered design, and achieving business objectives in the ever-evolving e-commerce landscape.
Overview
5
5
years of professional experience
Work History
Product Manager
Mack Weldon
02.2022 - Current
- Collaborate with the VP of eCommerce to strategize, develop, and oversee the e-commerce roadmap, ensuring alignment with business objectives.
- Develop comprehensive quarterly roadmaps for efficient execution within agile sprints.
- Document user stories, specifications, and product features into detailed sprints.
- Conducts thorough market research and analyzes customer feedback to inform strategic decision-making.
- Effectively communicates with stakeholders across the organization, fostering alignment between e-commerce initiatives and broader business strategies.
- Executes A/B testing and other experimental approaches to optimize e-commerce performance, employing data-driven insights to enhance user experience and conversion rates.
- Monitors e-commerce analytics, identifying trends and pinpointing areas for improvement to drive revenue growth.
Associate Product Manager
Mack Weldon
01.2020 - Current
- Assisted the Product Manager in the development and execution of strategic plans for the e-commerce product line, contributing to the enhancement of overall product offerings.
- Actively participated in cross-functional collaboration, working closely with various teams to ensure seamless execution of product development initiatives.
- Supported the Product Manager in creating and managing detailed product roadmaps.
- Collaborated with the Customer Experience (CX) team to address customer concerns.
Sales and Leasing Specialist
Furnished Quarters
01.2019 - 01.2020
- Spearhead the acquisition of short-term lease agreements with corporate clients seeking fully furnished housing solutions.
- Identify and target potential clients through strategic outreach
- Cultivate and maintain strong relationships with corporate clients and serving as the primary point of contact for clients, ensuring exceptional customer service
Education
BBA - Management
Valdosta State University
Valdosta, GA 12.2014
Skills
- Product Lifecycle Management
- Agile Methodologies
- Release Management
- Roadmap Planning
- Backlog Grooming and Sprint Planning
- User Story Management
- API Integration
- A/B Testing and User Feedback
- Stakeholder Management
- Custom Shopify Expertise
- Team Member Development
- Analytics and Data Interpretation
Timeline
Product Manager
Mack Weldon
02.2022 - Current
Associate Product Manager
Mack Weldon
01.2020 - Current
Sales and Leasing Specialist
Furnished Quarters
01.2019 - 01.2020
BBA - Management
Valdosta State University
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