Jacob Hernandez
Irving,Texas
Summary
Public Relations graduate from the University of Texas at Austin with hands-on agency leadership experience. Proven ability to lead integrated campaigns, manage client relationships, and execute strategic communications initiatives. Experienced in healthcare marketing, digital media, and cross-functional team collaboration.
Overview
5
5
years of professional experience
Work History
Vice President | Student-Led PR Agency (Capstone)
Blueprint Media
Austin, Texas
01.2026 - 05.2026
- Directed cross-functional teams in creative media and public relations, executing integrated campaign activations to maximize reach.
- Spearheaded strategic communications campaign for Advanced Diagnostics Healthcare System, enhancing awareness of vascular program.
- Collaborated on campaign strategy, identifying target audiences and crafting key messaging to drive engagement.
- Cultivated professional client relationships through regular meetings, updates, and strategic presentations.
- Oversaw cross-functional collaboration across PR, media, and creative teams to ensure cohesive campaign execution
Concessions Supervisor
1883 Provision Co. (Sodexo)
Austin, Texas
08.2024 - Current
- Oversaw multiple concession stands during games and events at University of Texas at Austin, delivering high-quality service and ensuring smooth operations.
- Managed inventory within each stand and coordinated restocking to ensure continuous service.
- Collaborated with diverse teams at events, adapting to different staff configurations to maintain an efficient and safe work environment.
Digital Media Intern
Texas Tasty
Austin, Texas
05.2025 - 08.2025
- Conducted brand and market research to enhance strategic messaging and guide campaign development.
- Created media assets and press materials to support mock brand campaigns and storytelling.
- Attended industry-related events to analyze PR strategies and extract insights for future campaign planning.
Operations Supervisor
Six Flags Over Texas
Arlington, Texas
02.2021 - 07.2024
- Supervised multiple teams of ride operators, ensuring strict compliance with safety protocols and operational procedures in a high-volume environment
- Led daily ride operations, maintaining efficiency, safety, and a positive guest experience across multiple attractions
- Trained and mentored new and existing team members, strengthening staff performance and consistency in ride operations
- Built strong interpersonal communication skills by managing guest interactions and resolving concerns in fast-paced, high-pressure situations
Education
Bachelor of Science - Public Relations
The University of Texas At Austin
Austin, Texas05-2026
Skills
Public Relations: Strategic Communication, Campaign Development, Media Planning, Brand Research
Content & Digital: Content Creation, Storytelling
Professional: Client Management, Communication
Languages
English
Timeline
Vice President | Student-Led PR Agency (Capstone)
Blueprint Media
01.2026 - 05.2026
Digital Media Intern
Texas Tasty
05.2025 - 08.2025
Concessions Supervisor
1883 Provision Co. (Sodexo)
08.2024 - Current
Operations Supervisor
Six Flags Over Texas
02.2021 - 07.2024
Bachelor of Science - Public Relations
The University of Texas At Austin