Summary
Overview
Work History
Skills
Software and CRM experience
Timeline
Generic

Jacob Mapstone

Waynesboro,VA

Summary

Results-driven business leader with over 22 years of experience in enhancing customer satisfaction, client retention, and team development. Led initiatives to resolve escalated concerns, foster cross-functional collaboration, and cultivate long-term loyalty. Managed high-volume relationships while coaching teams to deliver outstanding service and implement process improvements for enhanced customer outcomes.

Overview

13
13
years of professional experience

Work History

Owner Operator & General Manager

POTBELLY SANDWICH WORKS
Harrisonburg, VA
08.2023 - 03.2025
  • Directed operations for two franchise locations, managing customer experience, staffing, financial performance, and daily operations for a 30-member team.
  • Partnered with franchise leadership to implement operational improvements that enhanced customer experience, increased efficiency, and supported business growth.
  • Improved customer satisfaction metrics by 12 points through customer-focused operational improvements, team coaching, and proactive service recovery initiatives.
  • Resolved escalated customer concerns and service recovery efforts, enhancing customer loyalty and strengthening brand reputation through effective issue management.
  • Recruited, onboarded, trained, and developed 20 employees, and built high-performing teams dedicated to customer satisfaction and operational excellence.
  • Reduced labor costs and cost of goods sold while increasing employee compensation, improving profitability without sacrificing service quality.

Front of House Manager

BLUE MOUNTAIN BREWERY
Afton, VA
04.2012 - 06.2023
  • Led customer-facing operations for a high-volume hospitality business serving approximately 18,000 guests weekly during peak season and 5,000 guests weekly during off-season operations.
  • Managed customer escalations and service recovery efforts, achieving consistently high guest satisfaction and loyalty.
  • Served as a primary trainer and mentor within an organization of approximately 100 employees, helping develop team members and improve service consistency.
  • Designed and implemented process improvements that streamlined operations and enhanced employee engagement.
  • Developed cash-handling and reconciliation procedures that improved accountability, reduced errors, and strengthened operational controls.
  • Fostered culture of accountability and continuous improvement, prioritizing customer-focused service delivery.

Skills

  • Operational management
  • Revenue growth
  • Revenue retention
  • Performance metrics
  • Client management
  • Client engagement
  • Customer needs assessment
  • Team development
  • Stakeholder communication
  • Problem solving
  • Conflict resolution
  • Strategic thinking

Software and CRM experience

Toast, Micros, Aloha, Square, 7Shifts, Property management systems, Hubspot (In progress), Salesforce (In progress).

Timeline

Owner Operator & General Manager

POTBELLY SANDWICH WORKS
08.2023 - 03.2025

Front of House Manager

BLUE MOUNTAIN BREWERY
04.2012 - 06.2023
Jacob Mapstone