Jake Minkoff, MBA
Philadelphia,PA
Summary
Results-oriented Field Marketing Representative with 6+ years of experience in creating demand for various services using sales and marketing techniques.
Overview
11
11
years of professional experience
Work History
Account Executive
SpotHopper
06.2023 - Current
- Facilitated new business for SpotHopper, an all-in-one marketing platform designed specifically for restaurants
- Qualified leads, built relationships and executed sales strategies to drive new business.
- Managed sales cycle to maintain solid customer base.
Field Marketing Representative
The Restaurant Store
07.2021 - 06.2023
- Facilitating new business for The Restaurant Store, the store-level division of Lancaster, PA-based Clark Associates, Inc.
- Executing multi-channel marketing strategies of The Restaurant Store
- Working directly with local store branches to extend The Restaurant Store's marketing reach in Southeastern Pennsylvania and Southern New Jersey, and Philadelphia
Virtual Referral Representative
HELLOFRESH
03.2020 - 12.2020
- Hosted 20+ virtual sales presentations for potential customers per week Helped train and develop team of representatives in New York-Philadelphia area for virtual selling
- Developed personal list of leads through referrals and personal recommendations.
PA // Brand Ambassador/Team Development Lead
AVENUE
10.2019 - 03.2020
- Responsible for working 5-6 promotional events per week to sell/promote sales of weekly meal-kit delivery service HelloFresh Executed face-to-face sales in event-based platform
- Assisted Sales Manager to lead sales team and coordinate promotional activities Developed weekly training, development sessions, and interviews to help Sales Manager grow field team.
Account Executive
PLANNED GIVING MARKETING
02.2017 - 10.2019
- Responsible for prospecting potential clients with intention of marketing the planned giving programs.
- Developed and marketed campaigns for clients’ planned giving efforts and programs.
- Developing copy for materials for several company marketing campaigns.
- Working as direct associate of company’s president.
Publicity & Promotions Intern
ALLIED INTEGRATED MARKETING
05.2016 - 09.2016
- Ran promotional events for upcoming movie releases.
- Served as liaison between corporate movie studios and Boston-area businesses for promotional purposes.
- Conducted market research for promotions of upcoming movie releases.
Technical Marketing Intern
COZEN O'CONNER P.C
05.2015 - 08.2015
- Coordinated technical production of firm's website including formatting, attorney profiles and layout editing.
- Held responsibility of updating biographies and profiles of merging attorneys on firm website during merger of Meckler Bulger Tilson Marick Pearson LLP of Chicago.
- Handled inventory and distribution with Marketing Events team.
Manager
THE DAILY COLLEGIAN
05.2014 - 08.2014
- Developed and managed monthly advertisement plans for clients.
- Calculated volume discount rates, color fees and special edition discounts.
- Worked with award-winning creative department to develop advertisements for clients, Layout Operations.
- Managed department responsible for advertisement layout and measurement in the daily newspaper.
- Worked with managers on Collegian Board of Managers to develop overall business strategies for Summer editions of the newspaper
- Worked with Sales department receiving advertisement insertion orders for digital layout system.
PA // Account Executive
THE DAILY COLLEGIAN
09.2013 - 05.2014
- Handled advertising accounts of several clients and inserted advertisements into daily and weekly editions of the newspaper.
Education
MBA - Food Marketing
Saint Joseph's University
Philadelphia, PA08.2023
Bachelor of Arts - Advertising
PENN STATE UNIVERSITY
University Park2016
Skills
- Marketing and advertising
- Brand development
- Campaign management
- Customer experience analysis
- Client communication
- Market Analysis
Timeline
Account Executive
SpotHopper
06.2023 - Current
Field Marketing Representative
The Restaurant Store
07.2021 - 06.2023
Virtual Referral Representative
HELLOFRESH
03.2020 - 12.2020
PA // Brand Ambassador/Team Development Lead
AVENUE
10.2019 - 03.2020
Account Executive
PLANNED GIVING MARKETING
02.2017 - 10.2019
Publicity & Promotions Intern
ALLIED INTEGRATED MARKETING
05.2016 - 09.2016
Technical Marketing Intern
COZEN O'CONNER P.C
05.2015 - 08.2015
Manager
THE DAILY COLLEGIAN
05.2014 - 08.2014
PA // Account Executive
THE DAILY COLLEGIAN
09.2013 - 05.2014
MBA - Food Marketing
Saint Joseph's University
Bachelor of Arts - Advertising
PENN STATE UNIVERSITY
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