J Aniece Adams

• Inaugural SVP and JEDI lead, established two new teams, including Climate and Environmental Justice.
• Advise the organization on how to cultivate diversity, equity, inclusion and justice both internally and externally.
• Contributed to strategic planning and development of equitable policy that resounded both internally and externally.
• Serve as organizational representative with key funders and led equity and gender justice workshops domestically and globally in Manila, Philippines; Accra, Ghana and Dubai, UAE.

• Developed internal equitable hiring practice people strategy for staff and senior leadership.
• Advised principal and chief of staff on pivotal diversity, equity and inclusion strategy - wrote messaging to further DEI goals.
• Developed and implemented external diversity, equity and inclusion strategy, communications, business and organizational partnerships.
• Accessed and mined data, current events to build political forecast models for diversity, equity and inclusion.
• Developed and implemented $250,000 Election 2020 racial justice voter mobilization program with external partners.

• Led effort to build campaign team that was 50% people of color, 55% women, 30% LGBTQI, 30% parents, 12% disabled and, 4% veterans of military service.
• Recruited and counseled hiring managers to build a diverse, equitable and inclusive team of over 600 campaign staffers.
• Cultivated strong value-added relationships with external subject matter experts to create equitable campaign policy papers.

• Led digital team that increased turnout of young American voters by 16% using email, mobile messaging, and digital advertising.
• Developed partnerships on a 10 million signature campaign with national social justice, civil and human rights organizations.
• Created a diversity, equity and inclusion working group that spearheaded a staff audit of salaries, advancement, experience and brought DEI to the attention of organization leadership and founder.

• Produced campaigns on immigration reform, women's rights and civic engagement to engage the electorate to get out to vote.
• Represented organization on various political tables.

• Managed 1.5 million annual budget and team of communications and digital media staff.
• Advised NAACP president and CEO on messaging for civil rights issues - booked media including "Face the Nation," "Politics Nation," and "The Rachel Maddow Show."
• Developed in-kind partnerships with TV One, Google and Facebook/Instagram to leverage the digital and social media reach of the NAACP.
• Managed a team effort that built an email list well over 1 million; increased social media followers by 500% and built one of the largest SMS mobile programs in the country.

Developed digital media curriculum and presented for a cross cultural program hosted by the United States Embassy in Macedonia and Kosovo - for young Muslim journalists.

• Developed and implemented digital media, for the Democratic National Committee, to engage with 20 constituencies using blogs, social media and video.
• Contributed to the design, testing and implementation team for President Obama's 2012 re-election website.