Jared Keel-Zuniga
Dallas,USA
Summary
Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Brand Protection Advisor
Choice Hotels, EcoSure (formerly Deloitte-LRA)
Dallas, TX
05.2024 - Current
- Administer Quality Audits and Property Improvement Plans for Choice Hotels, ensuring franchisees consistently adhere to brand standards, as well as cleanliness and property condition requirements.
- Conduct Brand Protection Visits, offering consulting, coaching, and training to franchisees, helping them meet and exceed client requirements and expectations.
- Develop and Deliver Presentations on assessment findings, identifying areas for improvement and providing actionable recommendations to enhance operations and guest experience.
- Collaborate with EcoSure and Ecolab Teams to address client challenges, support property performance improvements, and drive growth initiatives within the franchise network.
- Utilize CRM Technology and Microsoft Suite for efficient planning, reporting, and execution of job functions, optimizing workflows and ensuring timely project completion.
Property Manager
TRELLIS NORTH DALLAS APARTMENTS
Dallas, TX
06.2022 - 02.2024
- Oversaw Property Management, Maintenance, and Occupancy, ensuring smooth day-to-day operations and a high level of tenant satisfaction.
- Led the Successful Conversion and Renovation of a 131-unit property, bringing it to full operational status on schedule and within budget.
- Implemented Targeted Marketing Campaigns, resulting in a 60% increase in lease-up rate within six months, significantly improving occupancy and revenue.
- Streamlined Lease and Move-In Processes, enhancing operational efficiency by 75% and achieving a 65% conversion rate from inquiries to signed leases.
- Managed Financial Operations and Legal Proceedings for delinquent residents, ensuring compliance with regulations and meeting revenue goals.
Manager, Quality & Customer Experience
G6 Hospitality LLC
Dallas, TX
09.2021 - 01.2022
- Manage Quality Audit and Guest Feedback Programs for 1,400 locations, ensuring alignment with enterprise goals and enhancing overall brand consistency and guest satisfaction.
- Develop and Implement Optimized Quality Audit Schedules, reporting key findings and performance metrics to the Executive Committee and Deloitte LRA to drive continuous improvement and strategic decision-making.
- Lead Training Sessions for new owners and managers, equipping them with the tools and knowledge needed to improve compliance and achieve performance metrics in quality audits and guest experience.
- Conduct Nationwide Stakeholder Meetings, fostering collaborative discussions to enhance program implementation, refine strategies, and drive performance improvements across the organization.
- Collaborate with Internal and External Teams, leveraging cross-functional expertise to maximize program impact, streamline processes, and deliver measurable results for the brand.
General Manager/Training Manager
G6 Hospitality LLC - Motel 6 Flagship Property
Dallas, TX
09.2013 - 09.2021
- Managed Staff, Budgets, and P&L, successfully achieving a 9.4 Staff Friendly and 8.9 Clean Room score, demonstrating strong team leadership and a commitment to operational excellence.
- Implemented Corporate Initiatives, testing new products and optimizing motel designs to improve guest experience, streamline operations, and align with brand standards.
- Ensured VIP Satisfaction during executive visits by showcasing property improvements, maintaining high standards, and building strong relationships with key stakeholders.
- Increased Hotel Revenue and Market Share through targeted sales calls, cost monitoring, and identifying revenue opportunities, driving business growth.
- Mentored New General Managers, fostering skill development and knowledge transfer, which helped elevate team performance and maintain the highest standards of operation.
Operations Manager
G6 Hospitality LLC - Studio 6 Extended Stay
Austin, TX
09.2011 - 09.2013
- Trained and Coached New Employees, significantly enhancing team performance and operational efficiency by fostering skill development and aligning with operational goals.
- Managed a 133-room Property, ensuring daily room quality checks, consistent adherence to SOPs, and high standards of cleanliness and guest experience.
- Collaborated with Maintenance and Housekeeping Teams to ensure seamless communication regarding room conditions, promoting efficiency and minimizing downtime.
- Achieved a 93% score on Third-Party Internal Audit, surpassing expectations and increasing CP (contribution margin) by $129,872 over budget.
- Improved Medallia Guest Satisfaction Scores by 11%, successfully reducing guest relation calls from 3.0 to 0.48, showcasing a substantial improvement in overall guest satisfaction.
Education
High School Diploma -
McGregor High School
McGregor, TX05.2007
Skills
- Quality Audits
- Consulting
- Analytical Skills
- Brand Standards
- Financial Acumen
- Customer Service Orientation
- Customer Experience
- Problem-Solving
- Brand protection
- Technical Proficiency
- Property Management
- Analytical thinking
- Time management
- Critical thinking
- Relationship building
- Strategic planning
- Problem-solving
- Training and mentoring
- Career planning
Websites
Certification
2020 Certification in Hotel Industry Analytics (CHIA) at American Hotel & Lodging Educational Institute
Timeline
Brand Protection Advisor
Choice Hotels, EcoSure (formerly Deloitte-LRA)
05.2024 - Current
Property Manager
TRELLIS NORTH DALLAS APARTMENTS
06.2022 - 02.2024
Manager, Quality & Customer Experience
G6 Hospitality LLC
09.2021 - 01.2022
General Manager/Training Manager
G6 Hospitality LLC - Motel 6 Flagship Property
09.2013 - 09.2021
Operations Manager
G6 Hospitality LLC - Studio 6 Extended Stay
09.2011 - 09.2013
High School Diploma -
McGregor High School
Awards
2017 CEO HEART FOR SERVICE AWARD - G6 HOSPITALITY LLC, Received Recognition for Exceptional Leadership in evacuating guests and securing multiple hotels during Hurricane Harvey, ensuring the safety and well-being of guests and staff in a critical, high-pressure situation.,
2018 TEAM OF THE YEAR AWARD - G6 HOSPITALITY LLC, Workday Project Team Member, Collaborated with Colleagues to Refine and Implement a New Human Capital Management Program and Workday System, ensuring seamless integration with organizational goals and enhancing HR processes.
LINKS
LinkedIn - www.linkedin.com/in/jaredkeel