Jasmine Powell
Chicago,IL
Summary
Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance.
Overview
11
11
years of professional experience
Work History
Assistant Marketing Director
Root Realty, Inc.
Chicago, IL
07.2023 - Current
- Developed and implemented marketing plans for various product lines.
- Established relationships with vendors, media outlets, and other stakeholders in the industry.
- Managed teams of graphic designers, web developers, copywriters, and other personnel responsible for executing marketing campaigns.
- Designed promotional materials such as brochures, flyers, posters, newsletters.
- Organized events such as trade shows, conferences, seminars.
- Monitored online presence through social media platforms including Facebook and Twitter.
- Generated reports on campaign performance to track ROI.
- Collaborated with sales team to develop effective lead generation strategies.
- Implemented SEO tactics to improve website visibility in search engine results pages.
- Provided support during product launches by designing advertising campaigns and creating promotional materials.
- Compiled weekly and monthly reports on progress of all ongoing projects related to marketing activities.
- Participated in brainstorming sessions to generate creative ideas for upcoming campaigns.
- Updated web pages and social media profiles with engaging and current content.
- Developed and implemented digital marketing plans to incorporate SEO, social media platforms and video campaigns.
Assistant Property Manager
Root Realty, Inc.
Chicago, IL
07.2022 - 07.2023
- This position strongly emphasizes time management, organization, planning, and customer service
- Travel to properties within the management portfolio (company vehicle provided)
- Perform tasks while on site, such as posting notices, testing keys, changing light bulbs, updating intercoms/mailboxes, meeting vendors, providing notes in property management software, efficiently responding to resident maintenance and repair requests, visiting and inspecting units for move-out, and following up with tenants who have outstanding service requests.
Front Desk Representative
The Chicago Club
Chicago, IL
08.2021 - 05.2022
- Had a thorough knowledge of the building, including sleeping rooms, function rooms, staff offices, and other locations
- Assisted with organizing documents, making spreadsheets, answering phone calls and emails, organizing letters for different clubs worldwide, organizing events, scanning and sending out calendars, reservations, and daily events.
- Greeted customers in a friendly and courteous manner.
- Performed general administrative duties such as filing documents, typing correspondence and managing inventory levels.
Front Desk Supervisor
Hampton Inn
Cape Girardeau, MO
02.2020 - 09.2020
- Assisted the General Manager with day-to-day operations, including cash handling, organizing files and paperwork, and assisting with guest needs
- Adhered to hotel rules and regulations as outlined in the staff handbook
- Provided guests with a seamless experience during the arrival and departure process
- Oversaw breakfast and other morning duties
- Organized staff training modules and gifts/cards for staff and guests.
Head Cheer and Dance Coach
Bishop Dubourg High School
St. Louis, MO
07.2014 - 02.2018
- Scheduled and directed practices and games
- Managed the budget for the year
- Organized meetings and fundraisers
- Managed all equipment and travel attire
- Established and maintained a safe practice environment for the athletes, adhering to all safety rules and regulations
- Performed correct spotting for stunts
- Analyzed and assessed stunting skills
- Provided athletes with workout plans to help them meet their goals.
Assistant Manager
Academy Sports and Outdoors
St. Louis, MO
07.2017 - 12.2017
- Managed seventeen employees
- Responsible for creating and maintaining store schedules
- Processed and inventoried merchandise as it was delivered to the store
- Managed and organized the stock room
- Answered questions and made sales based on knowledge of the store and the products
- Prepared invoices to third-party companies
- Performed HR duties with the team, ensuring all modules and training were completed and maintaining a file of them all.
Assistant Manager
Hibbett Sports
St. Louis, MO
12.2016 - 06.2017
- Greeted and collaborated with customers to find the best solutions for their sporting needs
- Assisted with training and coaching employees
- Managed and organized the stock room
- The company's merchandise directives, including setting/changing ads and promotions, were proficiently executed
- Excelled in competitive selling of shoes, sports apparel, and other products the store offered
- Performed opening and closing duties of the store
- Helped with paperwork and new hire courses or tasks.
Server/Bartender
Buffalo Wild Wings
St. Charles, MO
06.2013 - 03.2016
- Served customers respectfully and maturely in a bar and grill setting
- Had opening and closing duties
- Made and upsold drinks
- Verified age requirements
- Processed payments, managed inventory, and cleaned bar supplies.
Education
Bachelor’s degree - Exercise Science
Lindenwood University
01.2017
Associate of Arts - General Studies
Ozark Technical Community College
01.2013
Skills
- Social Media Management
- Marketing Strategy Development
- Content Creation & Management
- Campaign Analysis & Optimization
- Cross-functional Team Collaboration
- Budget Management
- Customer Service Excellence
- Property Management
- Advertising Management
- Web Analytics
- Campaign Management
- Creative Direction
- Brand Marketing
- Marketing campaign development
Timeline
Assistant Marketing Director
Root Realty, Inc.
07.2023 - Current
Assistant Property Manager
Root Realty, Inc.
07.2022 - 07.2023
Front Desk Representative
The Chicago Club
08.2021 - 05.2022
Front Desk Supervisor
Hampton Inn
02.2020 - 09.2020
Assistant Manager
Academy Sports and Outdoors
07.2017 - 12.2017
Assistant Manager
Hibbett Sports
12.2016 - 06.2017
Head Cheer and Dance Coach
Bishop Dubourg High School
07.2014 - 02.2018
Server/Bartender
Buffalo Wild Wings
06.2013 - 03.2016
Bachelor’s degree - Exercise Science
Lindenwood University
Associate of Arts - General Studies
Ozark Technical Community College