Jason Graham
Roanoke,VA
Summary
Driven Sales Leader with over 25 years experience in the food service industry. Proven track record of driving increased revenue, customer satisfaction, and team development.
Overview
12
12
years of professional experience
Work History
District Sales Manager
SYSCO Food Services
Harrisonburg, VA
05.2023 - Current
- Recruited and trained a high performing salesforce if 10 members emphasizing a customer-focused sales approach
- Directed sales initatives, expanding market presence and achieving 10% market share growth in year one
- Implemented a hello to goodbye sales approach that delivers Sysco's value proposition through asking open ended questions and identifying the customer's core needs
- Drove the adoption of Salesforce for territory management resulting in a 12% overall sales
- Grew new business to 22% leading all districts in the state of Virginia
- Managed key distributor relationships resulting in strong partnerships and customer retention
New Business Developer
SYSCO Food Services
Harrisonburg , VA
01.2022 - 05.2023
- Added multiple new Sysco partners during my time in role, resulting in $4 million in new annual revenue
- Utilized market data and analytics to identify leads and develop a prospect pipeline of $80 million, while utilizing Salesforce to organize and manage the data
- Developed strategic relationships with key industry leaders creating a network of professionals for purposes of future growth
- Gained 6 Prime vendor agreements for Sysco, which enters the new account into a 3 year agreement stating that the customer will purchase a minimum of 80% of their goods from Sysco
Marketing Associate
SYSCO Food Services
Harrisonburg, VA
10.2012 - 12.2021
- Successfully grew a $7500 weekly territory into a highly profitable territory with $130,000 average weekly sales
- Marketing Associate of the year 4 times, which is based on sales and profit growth
- Earned multiple company trips by excelling in corporate driven initiatives based on growth
- Salesforce Champion for the district, creating engagement and driving accountability with the salesforce
- Selected by management to train and develop new Marketing Associates
- Built meaningful relationships with key decision makers to ensure customer retention
Education
Associate of Arts - General Studies
New River Community College
Dublin, VA05-1998
Skills
- Consultative sales approach
- Highly motivated
- Relationship building
- Prospecting
- Partnership selling
- Coaching adaptability
- Ability to work with minimal oversight
- Team building
- Sales forecasting
- Results driven
- Resilience
- Proficient in Microsoft Office
- CRM management
Timeline
District Sales Manager
SYSCO Food Services
05.2023 - Current
New Business Developer
SYSCO Food Services
01.2022 - 05.2023
Marketing Associate
SYSCO Food Services
10.2012 - 12.2021
Associate of Arts - General Studies
New River Community College