Jeannie Lambert
Millcreek,UT
Summary
Marketing professional with passion for delivering impactful marketing solutions and driving brand success. Extensive experience in developing comprehensive marketing strategies and executing high-impact campaigns. Known for fostering collaborative team environments and consistently achieving results, with strong focus on adaptability and innovation.
Overview
36
36
years of professional experience
Work History
Director of Marketing & PR
Stein Collection
Park City, Utah
10.2021 - Current
- Responsible for marketing efforts for three luxury brand hotels, luxury home rentals, real estate division and property development project.
- Coordinate with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
- Create and manage marketing budget for all properties.
- Work closely with the Director of Revenue to ensure projections and budget are met.
- Create content and promotional materials to drive engagement and bookings.
- Maintain vendor relationships.
- Maintain hotel websites, including new build for luxury homes.
- Media relations: press releases, hosting and monitoring. Maintain relationships with media professionals and influencers.
- Attend monthly management team meetings and provide reporting/updates.
- Lead team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
Senior Account Manager
Penna Powers / Saxton Horne / RIESTER
Salt Lake City, Utah
02.2015 - 10.2021
- Plan advertising campaigns with budgets ranging from $50,000 to over 1 Million.
- Clients include Natural History Museum of Utah, Henry Walker Homes, Park City Chamber & Visitors Bureau, PacifiCorp, Utah Highway Safety Office, UDOT, Wasatch Front Regional Council and more.
- Prepare communication plans that include internal development, public involvement, earned media and events.
- Strategic planning for campaigns from budget allocation, creative assets, media strategy to launch and evaluation.
- Coordination between client, creative team, project manager and media teams.
- Responsible for managing and adhering to client budgets.
- Client management with meetings, communications, recommendations, presentations and reporting.
- 7+ years of client relations building trust, dependability and friendship.
Small Business Owner
The Expanding Heart Book & Gift Store
Park City, Utah
01.2010 - 01.2015
- Hired and managed a staff of eight employees.
- Researched clientele to purchase inventory.
- Organized and launched events to promote products and services.
- Managed bookkeeping and payroll.
- Interacted closely with customers to build connections and nurture relationships.
Interactive Manager
Deer Valley Resort
Park City, Utah
09.1989 - 10.2010
- Planned, coordinated and managed website through three different launches.
- Managed SEO, online advertising, client database and email marketing and strategy.
- Coordination of live entertainment at Freestyle World Cup events.
- Create and launch marketing for Freestyle World Cup events.
- Successfully managed budgets and allocated resources to maximize profitability.
- Attend ski industry events.
Skills
- Management Skills
- Social Media Management
- Digital Marketing
- Website development through html & CRM platforms
- Brand Positioning
- Media & PR Relations
- CMS Proficient
- Detail Oriented
- Creative
- Strategic Thinker
- Certified Life Coach
Websites
Committees
- Park City Visitors Bureau Marketing Committee
- Ski Utah PR Committee
- Park City Restaurant Board
- Park City Chamber PR Committee
Timeline
Director of Marketing & PR
Stein Collection
10.2021 - Current
Senior Account Manager
Penna Powers / Saxton Horne / RIESTER
02.2015 - 10.2021
Small Business Owner
The Expanding Heart Book & Gift Store
01.2010 - 01.2015
Interactive Manager
Deer Valley Resort
09.1989 - 10.2010