Career Statement Skilled hospitality professional seeking to use prior sales, catering, and food service experiences to obtain a high-level operations position. Will create integrated strategies to develop new/existing customer sales, brand/product evolution and media endorsement. Strong and persuasive interpersonal skills. Proficient in POS system programming and usage, Canva design program, CRM initiatives, Sales Tracking Systems, extensive knowledge of Microsoft applications including Excel, Word, and Power Point.
Lead marketing strategist for successful family owned restaurant. Reports to CEO and CFO, working to develop integrated approach to increase sales results, product awareness and brand image. Key foci include: maximize sales growth, develop new and existing core-customer bases; expand reach to secure new key catering clients, staff direction and development.
Coordinated first three annual “Warrior Benefit BBQ” events, donating close to $8000 to the Wounded Warrior Project.
Responsible for all social media, email contact, direct mail, and print material advertising.
Revise menus to reflect brand awareness across all visual materials.
Analyze quarterly revenue/payroll/food cost reports to coordinate marketing plan.
Revenue increase of at least 5% each year
Direct and manage 10 internal staff.
Initial point of contact for potential catering customers.
Menu proposal and contract preparation.
Experience with social event planning, including weddings, corporate events, family-related events.
Collaborate effectively with neighboring businesses for increased visibility.