Dynamic sales manager driving a 31% year-over-year revenue increase through data-driven strategies. Expertise in managing team performance and enhancing customer relationships, resulting in a significant reduction in potential revenue loss. Strong project management skills ensure timely delivery and profitability at every stage.
Overview
20
20
years of professional experience
Work History
Sales and Studio Manager
Townsley Portraits
Las Vegas, NV
02.2025 - Current
Developed comprehensive sales strategies, achieving 31% year-over-year revenue growth.
Formulated targeted sales plans to meet objectives while mitigating bad debt risks.
Managed daily studio operations, ensuring staff efficiency and optimal equipment functionality.
Coached team members on performance improvement using 3-0 rule for timely interventions and mitigate poor performance mid-shift.
Increased average dollar sale from $857 to $1012 through focused initiatives.
Conducted staff meetings to align on quarterly and yearly goals.
Analyzed customer behavior data, guiding marketing strategies to decrease cost per lead.
Resolved customer complaints, successfully retaining 45% of potential revenue losses.
Lowered comp rate from 42% to 29%.
Field Marketing Manager/ Design Consultant
The Window and Door Store
Las Vegas, NV
07.2024 - 02.2025
Delivered tailored sales presentations in client homes, effectively showcasing products and services.
Developed custom options to meet diverse household needs and budgets.
Maintained a 55% close rate and closed over $1million in revenue for 2025.
Led team of five canvassers, guiding successful execution of door-to-door campaigns.
Director of Proximity Marketing
Renewal by Andersen
Las Vegas, NV
11.2022 - 07.2024
Rebuilt and led canvassing department post-COVID shutdown.
Developed monthly and yearly forecasts and budgets covering all departmental expenditures to maintain cost of marketing below 12%.
These budgets included all expenditures, payroll, bonuses, hiring advertisements, and all other expenses incurred by the department to maintain below 12% cost of marketing.
In November 2023, monthly revenue of the department was over $500k.
By June 1, 2024; the department was at 303% over LY for Q1 and Q2.
Established pricing strategy for services offered. remained steady at 50% and improved close rate from 11% from Q1 to 20% Q2.
Managed interviews and implemented hiring and training program to enhance departmental capabilities.
Field Manager/ Closer
EnergyOne Windows
Las Vegas, NV
02.2018 - 11.2022
Led the team to the highest producing month for the Las Vegas office during July 2022 in over $480k in revenue.
Earned recognition as the Top Producing Representative in the Nation for 2021.
Trained newly hired marketing representatives in the field and provided ongoing training to seasoned representatives, enhancing overall team competency.
Planned and hosted sales meetings to inspire and educate team, fostering cooperative and competitive spirit.
Monitored schedules, processed payroll, and maintained accurate data for corporate reporting.
Admissions Representative
Nevada School of Massage Therapy
Las Vegas, NV
02.2007 - 02.2017
Regularly was the top representative in appointment show rate and raised enrollment rate from 38% to 43%.
Facilitated meetings with potential students to guide admissions process, address inquiries, and clarify degree programs.
Guided students in the admissions process and supported submission of forms and documents for SEC and FAFSA compliance.
Executed weekly recruitment phone calls to attract new students and expand outreach.
In my second month with the company I was ranked third out of all representatives in the company and continued exceeding goals throughout my tenure with the company.
Consistently met and exceeded weekly, monthly and quarterly goals.
Conducted facility tours for prospective residents and families, providing information and addressing questions.
Principal Partner Manager, DV360 / Programmatic Ad Sales - Retail Large Customer Sales at GooglePrincipal Partner Manager, DV360 / Programmatic Ad Sales - Retail Large Customer Sales at Google