Job Search Status
Open to workDesired start date: Flexible
Desired Job Title
Marketing Operations ManagerMarketing DirectorWork Type
Full TimeContract WorkConsultingLocation Preference
On-SiteRemoteHybridOpen to relocation: Yes
Open To Work
Verified
This profile is verified using an email address.
Jennifer Gregory
Marketing
Locust Grove,OK
Work Preference
Summary
Results-driven Marketing Executive skilled in crafting and executing comprehensive marketing strategies that align with corporate growth objectives. Expertise in budget management, campaign optimization, and team leadership, fostering high-impact marketing operations across multiple channels.
Overview
19
19
years of professional experience
Work History
Director of Marketing & Sales
Buffalo Run Casino & Resort
Miami, OK
01.2026 - Current
- Partner with executive leadership to launch a comprehensive property rebranding initiative.
- Lead hotel renovation marketing, loyalty program enhancements, and entertainment promotions.
- Increased monthly gaming headcount by more than 500 guests while generating over $6 million in additional coin-in within three months.
- Manage agency relationships, vendor contracts, media negotiations, and marketing budgets.
- Oversee content strategy, social media campaigns, and promotional calendars.
- Lead hiring, training, coaching, and performance management for marketing staff.
- Analyze campaign performance and business metrics to optimize ROI.
Marketing Operations Manager
Naskila Casino
Livingston, TX
11.2024 - 11.2025
- Directed execution of promotional campaigns, VIP events, and special events.
- Collaborated closely with executive leadership to maintain budget compliance.
- Managed direct mail campaigns, media schedules, radio content, and television advertising.
- Provided ongoing communication and reporting to property leadership teams.
Marketing Director
Apache Casino Hotel
Lawton, OK
01.2024 - 10.2024
- Directed all marketing operations including advertising, promotions, sponsorships, and public relations.
- Managed player database marketing strategies and customer retention initiatives.
- Oversaw departmental hiring, training, coaching, and employee development.
- Maintained budget accountability and ensured regulatory compliance.
- Coordinated agency partnerships and brand management activities.
Director of Marketing & Sales
Ute Mountain Casino Hotel
Towaoc, CO
01.2023 - 01.2024
- Developed enterprise-wide marketing strategies aligned with organizational growth goals.
- Led advertising campaigns across digital, print, radio, television, and sponsorship channels.
- Managed budgets, ROI analysis, forecasting, and financial reporting.
- Directed entertainment booking, VIP events, database marketing, and customer engagement initiatives.
- Collaborated with executive leadership to drive business growth and brand awareness.
Marketing Database Manager
Santa Claran Hotel & Casino
Espanola, NM
06.2022 - 12.2022
- Led database marketing operations and KPI reporting initiatives.
- Managed CRM-based campaign execution and customer segmentation strategies.
- Partnered with IT teams to improve system performance and data integrity.
- Supported executive decision-making through analytics and performance reporting.
Marketing Manager
Hard Rock Hotel & Casino
Tulsa, Oklahoma
11.2016 - 12.2020
- Managed large-scale marketing campaigns and VIP event programs.
- Executed targeted player acquisition and retention initiatives.
- Coordinated media planning, public relations campaigns, and commercial productions.
- Ensured alignment between marketing strategy and business objectives.
Players Club Manager
Hard Rock Hotel & Casino
Tulsa, Oklahoma
05.2014 - 11.2016
- Supervised a team of 25 employees.
- Implemented customer loyalty initiatives that achieved over 90% email capture rates.
- Managed scheduling, training, and operational performance.
Marketing Guest Services Call Center Supervisor
Hard Rock Hotel & Casino
Tulsa, Oklahoma
04.2012 - 05.2014
- Coordinated scheduling and workforce management to enhance team effectiveness and service delivery.
- Collaborated with management to align call center strategies with business objectives.
- Resolved escalated customer service issues to ensure customer satisfaction and foster long-term relationships.
- Analyzed daily reports on call volume, sales, and abandoned calls to inform operational improvements.
- Monitored calls to ensure quality assurance and compliance with standards.
- Managed hotel reservations, event ticketing operations, and escalated customer issues.
- Developed employee training programs and quality assurance processes.
- Supervised daily operations of call center team at premier hospitality venue.
- Trained staff on customer service protocols and conflict resolution techniques.
Player Development
Hard Rock Casino & Hotel
Tulsa, Oklahoma
03.2009 - 04.2012
- Managed VIP player relationships and customer retention initiatives.
- Conducted player analytics and strategic segmentation activities.
- Developed personalized guest experiences through tailored interactions and services.
- Managed VIP guest lists, ensuring seamless access to exclusive areas and services.
- Collaborated with various departments to fulfill guest requests efficiently and promptly.
- Assisted in training new hosts on service standards and guest relations techniques.
- Maintained up-to-date knowledge of casino offerings, events, and loyalty programs.
- Established strong relationships with high-profile guests to foster loyalty and repeat visits.
- Assisted with in-house reservations for restaurants, shows and spa services to deliver maximum guest satisfaction.
Customer Service Representative
Hard Rock Hotel & Casino
Tulsa, Oklahoma
12.2007 - 03.2009
- Provided exceptional customer service and maintained compliance with gaming regulations.
Education
Associate of Science -
Murray State College
Tishomingo, Oklahoma05-1992
Some College (No Degree) - Animal Science
Oklahoma State University
Stillwater, OklahomaSkills
- Marketing strategy
- Salesforce software
- Digital marketing
- Marketing Campaign Management
- Campaign management
- Market Research
- Customer Insights
- Sales Forecasting
- Sales Analytics
- Customer engagement
- Customer experience
- Campaign analysis
- Data analysis
- Business Intelligence
- Competitive Analysis
- Process Improvement
- Budget Management
- Vendor & Contract Negotiation
- Remote Team Leadership
- Team management
- Cross-Functional Collaboration
- Strategic Planning
- Training & Staff Development
- Performance Management
- Client Relationship Management
- Media buying
- Social media management
- Brand management
- Campaign analysis
- Salesforce
- CRM Systems
- Salesforce software
- Microsoft Excel
- Microsoft Word
- Remote Collaboration Tools
- Effective communication
- Problem solving
- Creative thinking
- Advertising campaigns
- Staff development
- Creative thinking
- Advertising campaigns
- CRM management
- Staff development
- Social media management
- Salesforce software
Remote Work Strengths
- Self-directed and highly organized professional
- Experienced managing distributed teams and external vendors
- Strong written and verbal communication skills
- Deadline-driven with excellent project coordination abilities
- Comfortable collaborating across multiple departments and locations
- Skilled in virtual meetings, reporting, and stakeholder management
Timeline
Director of Marketing & Sales
Buffalo Run Casino & Resort
01.2026 - Current
Marketing Operations Manager
Naskila Casino
11.2024 - 11.2025
Marketing Director
Apache Casino Hotel
01.2024 - 10.2024
Director of Marketing & Sales
Ute Mountain Casino Hotel
01.2023 - 01.2024
Marketing Database Manager
Santa Claran Hotel & Casino
06.2022 - 12.2022
Marketing Manager
Hard Rock Hotel & Casino
11.2016 - 12.2020
Players Club Manager
Hard Rock Hotel & Casino
05.2014 - 11.2016
Marketing Guest Services Call Center Supervisor
Hard Rock Hotel & Casino
04.2012 - 05.2014
Player Development
Hard Rock Casino & Hotel
03.2009 - 04.2012
Customer Service Representative
Hard Rock Hotel & Casino
12.2007 - 03.2009
Associate of Science -
Murray State College
Some College (No Degree) - Animal Science
Oklahoma State University