Jessica Pedersen
Knoxville,TN
Summary
Highly motivated and results-driven Account Executive with a track record of success in the marketing, business development and promotion with a diverse healthcare background within the medical field. Over 10+ years of experience in the health & wellness industry including corporate, small business and non- profit. A leader with sales and marketing training , research and development, clinical education and client relations experience.
Overview
7
7
years of professional experience
Work History
Account Executive
LHC Group - Tennova Hospice
09.2019 - Current
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Qualified leads, built relationships and executed sales strategies to drive new business.
- Executed successful sales strategies to convert leads into customers.
- Resolved issues promptly to drive satisfaction and enhance customer service.
- Developed and Implemented General Inpatient Hospice program in order to provide value and education to hospital regarding end-of-life care.
- Grew hospital referrals by 500% in first two years of employment.
- Collaborated with hospital administrators to develop service strategies to increase discharge rates, reduce length of stay, readmissions and mortality rates which increasing revenue streams.
- Work closely with hospitals, Nursing facilities, Primary Care offices and specialists in order to promote hospice education, expand market reach and identify new collaborative opportunities.
- Conduct research and prepare comprehensive business plans, market intelligence, and competitor analysis for strategic executive team review.
- Analyze existing service responsibilities to identify opportunities for margin enhancement, client care and length of service maximization.
- Collaborate with cross-functional teams in marketing services and provide clinical feedback for service efficacy.
- Negotiated hospital and facility contracts.
- Educate and train, hospital administrators, physicians, clinical professionals and support staff on products, services, programs and process in order to ensure smooth transition onto hospice services.
Senior Home Care Specialist
Care Advantage
09.2017 - 07.2019
- Territory expansion promotion within first 6 months of hire.
- Developed and executed strategic sales and marketing plan in order to target specific accounts which led to 95% revenue increase in 2018.
- Top 5 sales Representatives for 2018 & 2019.
- Over $500,000 in Sales revenue.
- Highest customer bill rate in company.
- Expert in corporate and client contract negotiation.
- 25% consistent increase in sales month-to month
- Doubled existing branch revenue sales within first 3 months of hire.
- Led new business development in Hampton Roads area.
Health Services Manager
Head Start Community Action Agency
06.2016 - 10.2018
- Collaborated with local area health care providers to establish community program partnerships.
- Enlisted in-kind donations from local area organizations and health care providers for over $300,000 in products and/or services.
- Spear headed the re-launched of Health Services Advisory Committee
- Elected as Project Manager for over site of federal duration grant building fund.
- Developed policies and procedures for effective health management of staff, children and classrooms.
- Provided health education and training to community and staff.
- Conducted routine facility inspections, identifying areas needing improvement and eliminating hazards posed to staff and students for continued compliance with associated regulations.
Education
Master of Science - Human Services: Health & Wellness
Liberty University
Lynchburg, VA05.2015
Bachelor of Arts - Communications : Public Relations & Marketing
Liberty University
Lynchburg, VA05.2012
Skills
- Market Analysis and Research
- Strategic Planning and Forecasting
- Customer Relationship Management
- Sales Marketing and Promotion
- Data Analysis and Reporting
- Cross-Functional Collaboration
- Consulting
- Public Speaking
- Education and Training
- Contract Negotiation
- Policy Development
- Collateral Marketing Development
Timeline
Account Executive
LHC Group - Tennova Hospice
09.2019 - Current
Senior Home Care Specialist
Care Advantage
09.2017 - 07.2019
Health Services Manager
Head Start Community Action Agency
06.2016 - 10.2018
Master of Science - Human Services: Health & Wellness
Liberty University
Bachelor of Arts - Communications : Public Relations & Marketing
Liberty University
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