Jessica Walker
DENTON
Summary
Innovative Visual Sales Manager experienced in driving sales growth through strategic planning and impactful visual merchandising. Championed creative store displays that enhanced customer engagement and contributed to increased sales. Focused on leveraging strong communication and leadership skills to build productive relationships and achieve business objectives.
Overview
19
19
years of professional experience
Work History
Visual Sales Manager
American Eagle Outfitters, Inc
Denton
05.2020 - 03.2026
- Developed visual merchandising strategies to enhance product presentation.
- Collaborated with sales teams to align displays with promotional campaigns.
- Trained staff on effective visual standards and brand guidelines.
- Conducted store walkthroughs to ensure compliance with visual directives.
- Managed inventory levels for display products and seasonal items.
- Coordinated with marketing teams on in-store events and displays.
- Oversaw maintenance of visual displays for optimal customer engagement.
- Designed innovative displays for product promotions and seasonal events.
- Developed and implemented strategies to increase customer engagement, satisfaction and loyalty.
- Trained store staff on effective display techniques, product knowledge and customer service skills.
- Analyzed performance data to identify areas of improvement in visual merchandising operations.
- Developed creative concepts for window displays that reflected brand identity while maximizing visibility.
- Conducted regular audits of stores' visual presentations to ensure compliance with company standards.
- Inspected stores regularly to evaluate display conditions and took corrective action.
- Drafted monthly reports outlining sales trends, promotional activities and recommendations for future initiatives.
- Maintained accurate records of all visual merchandising activities including expenses, inventory levels.
- Restructured store layout and merchandising standards to improve brand image and increase sales.
- Staged and styled mannequins with appropriate lighting for best in-store presentation.
- Coached, developed and motivated team to achieve revenue goals.
- Enhanced sales volume through skilled support to both new and inactive customers.
- Supported sales team members to drive growth and development.
- Visual displays
Store Manager
Justice For Girls
Southlake
05.2009 - 04.2018
- Managed daily store operations and ensured optimal product presentation.
- Trained and mentored staff on customer service and sales techniques.
- Oversaw inventory management and maintained accurate stock levels.
- Designed and execution of floorset and moves.
- Implemented promotional strategies to boost customer engagement and sales.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Prioritized and organized tasks to efficiently accomplish service goals.
- Worked with cross-functional teams to achieve goals.
- Maintained updated knowledge through continuing education and advanced training.
- Recognized by management for providing exceptional customer service.
Beauty Advisor
Victoria Secret
Lewisville
06.2007 - 05.2009
- Advised customers on product selection and usage for optimal results.
- Demonstrated product application techniques to enhance customer experience.
- Maintained visual merchandising standards to reflect brand aesthetics.
- Guided associates and the placement of launched products.
Skills
- Visual merchandising
- Promotional strategy
- Inventory management
- Sales analytics
- Staff training
- Team leadership
- Creative design
- Brand representation
- Store layout
- Promotional planning
- Stock replenishment
Timeline
Visual Sales Manager
American Eagle Outfitters, Inc
05.2020 - 03.2026
Store Manager
Justice For Girls
05.2009 - 04.2018
Beauty Advisor
Victoria Secret
06.2007 - 05.2009