Jodi Fina

Held fully accountable for marketing and selling Pertzye, a prescription pancrelipase product to gastroenterologists, surgical oncologists, hematologists, general surgeons, and other healthcare professionals in hospitals, medical offices and pharmacies. Promoted and sold newly launched prescription pancrelipase drug product Pertzye®, to targeted healthcare professionals in a large territory compromised of eight states. Prospected business opportunities and developed territory based sales plans. Introduced and sold product offerings and enhanced visibility of brand. Communicated with customers and associated staff, addressed inquiries, hosted business meetings/lunches

Contracted position with Culturelle and call on Physicians and Pharmacists to educate on and sell Culturelle Probiotics. Maintained a continuous pipeline of prospects by developing new accounts and maintaining existing accounts. Solicited sample product ordering to leverage negotiations and gain a competitive edge.

• Representing a medical device company with a unique product of a sheath for a cystoscope. Called on Gaastroenterologists in hospitla setting and private practices. Educated them on this new product and its multi-benefits. Conducted demonstrations and trainings in patient procedure rooms. Networked and prospected for business. a territory of 5 states. Attended company trainings and industry events, tradeshows and medical conferences.

Sales Representative for a high-end gourmet from-scratch commercial bakery/caterer. Clients consisted of premium food service properties to include large corporations, caterering companies, country clubs, private event spaces, hotels, etc. Generated and sourced own leads and maintained pipeline for prospects and clients. Only sales person for entire company. Worked form home and traveled to sites for meetings and product showings. Increased sales 100+% within the first 3 months and consistently went well above monthly sales quota. Increased the scope of the company's direction from local venues to national. Instrumental in the launch of a second division within the company to further increase market share and revenue.

Conducted statistical and data analysis on client direct mail and email marketing campaigns. Researched for lead gen for precise audiences to get most efficient ROI. Worked with List Houses to secure finite marketing lists for client campaigns within specific budgets and timeframes. Create clear reports from datasets of all sizes and provided analysis for clients. Maintained communication and collaboration with client and media teams to support and implement high-quality, data-driven decisions. Constructed and provided accurate deliverables, provided strategic thinking, accuracy, and analysis on all data collected.