Jonathan Ferrer
Miami,USA
Summary
Alumni of Coral Reef Senior High School, a graduate of Tallahassee Community College (A.A), and Magna Cum Laude B.A. in Public Relations and Advertising with a Minor in E-Marketing from Florida International University. Proven dedication and skills in marketing coordination, social media management, event planning and coordination and impactful advertising with expertise in customer service, people skills, and some knowledge in the sales world with an open mind to learning more and building upon those skills.
Overview
5
5
years of professional experience
Work History
Marketing Coordinator
Miami Book Fair
01.2022 - Current
- Led the development of compelling advertising copy and campaigns
- Oversaw social media channels and collaborated with local and national influencers to enhance brand presence
- Partnered with the advertising team to execute paid and organic advertising strategies on Google and various social media platforms
- Utilized platforms like Mailchimp and Hootsuite to manage email marketing campaigns and track social media performance metrics
- Coordinated logistics and planning for the annual Miami Book Fair in November, along with numerous events throughout the year
- Managed event planning and coordination for multiple programs associated with the Miami Book Fair
- Handled high level partnerships between many organizations and influencers
Marketing Intern
Miami Book Fair
06.2021 - 12.2021
The UPS Store
12.2019 - 11.2021
- Successfully drove sales at the UPS Store by implementing strategic customer engagement techniques, consistently meeting and exceeding sales targets through effective communication and product knowledge
Education
Bachelor of Arts - Public Relations and Advertising, E-Marketing
Florida International University
Miami, FL04.2021
Associate of Arts -
Tallahassee Community College
Tallahassee, FL08.2019
Skills
- Social Media Marketing
- Marketing Strategy and Execution
- Customer Service
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Team Collaboration and Leadership
- People skills
- Sales
- Advanced knowledge on technology and devices
- Event planning and coordination
- Influencer and organization partnerships
Languages
English
Native or Bilingual
Spanish
Full Professional
Timeline
Marketing Coordinator
Miami Book Fair
01.2022 - Current
Marketing Intern
Miami Book Fair
06.2021 - 12.2021
The UPS Store
12.2019 - 11.2021
Associate of Arts -
Tallahassee Community College
Bachelor of Arts - Public Relations and Advertising, E-Marketing
Florida International University
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