JONATHAN ROSARIO
Saint Paul,MN
Summary
Community outreach and recruitment professional with 4 years in higher education and public engagement. Successfully managed recruitment across diverse territories. Bilingual in English and Spanish, dedicated to fostering relationships and supporting diverse communities through effective communication and strategic territory management
Overview
1
1
Language
8
8
years of professional experience
Work History
Admissions Counselor
University Of St. Thomas
St. Paul, MN
01.2023 - Current
- Assisted prospective students throughout the admissions process by reviewing documentation, answering questions, providing personalized coaching, and guiding applicants in navigating university requirements.
- Facilitated recruitment across Southern Minnesota, South Dakota, Texas, and Puerto Rico by establishing relationships with prospective students, families, school counselors, and community partners.
- Developed targeted outreach content for Puerto Rico and organized student employee schedules to manage 400+ calls, resulting in 7 admits and 4 confirmed students in a new territory through peer-to-peer engagement.
- Coordinated outreach events, scheduled recruitment activities, maintained calendars, and managed competing priorities across multiple territories.
- Coordinated CCAA tour in Texas and built relationships with counselors and schools in a new market for UST’s out-of-state outreach efforts.
- Conducted community outreach through high school visits, college fairs, classroom presentations, and information sessions for audiences from individual students to groups of over 800 attendees.
- Resolved student and family concerns with professionalism, empathy, conflict resolution, and strong customer service.
- Supported Spanish-language outreach for students and parents in Puerto Rico and helped increase enrollment by 200%.
- Partnered with MIC on Spanish translation work for outreach materials and helped plan Fall Fair circuit through MEF committee work, balancing team schedules and stakeholder needs while contributing to more than $100,000 in MACAC revenue.
- Scheduled statewide Fall 2026 fair circuit and contributed to more than $100,000 in MACAC revenue.
- Co-chaired MACAC MEF committee and worked with multiple Minnesota stakeholders and MACAC committees to improve committee operations.
- Led committee responsible for organizing Minnesota's largest fair circuit, managing communications and budget.
- Worked daily with admissions leadership, enrollment marketing, faculty, and university departments to improve recruitment outcomes and student experience.
- Applied psychology graduate study to team learning by helping co-workers understand family systems and approach work with a more compassionate, trauma-informed perspective.
- Used alumni perspective to help direct students to appropriate resources and connect them with campus support contacts.
- Presented educational programs to diverse audiences while adjusting communication style to meet individual needs.
- Built recruitment maps to show geographic advantages for travel planning and to preserve historical footprint for future counselors.
- Assessed effectiveness of outreach strategies and made recommendations for improvement.
- Served as BIPOC Recruitment Co-Chair during the period of heightened DEI challenges and guided co-workers in supporting diverse student populations.
- Used secure data-sharing practices in LiquidFiles and Banner when handling sensitive student information.
- Advocated for an equitable and inclusive environment for diverse student populations. for students from diverse cultural, socioeconomic, and educational backgrounds.
- Commented [JR5]: Don't overexaggerate
- Commented [JR6R5]: Creatively recruited in a new target market
- Commented [JR7]: Bad stylistic start to sentence
- Commented [JR8]: Tangible examples that you can use to show experience.
- Commented [JR9]: Don't use numbers/flex what didn't happen
- Commented [JR10]: Review these
- Commented [JR11R10]: Good at public speaking.
- Commented [JR1]: Too broad, either delete or find concrete example
- Commented [JR2]: Report development training, experienced SF CRM user
- Commented [JR3]: Remove and use it as a talking point/experience
- Commented [JR4]: Territory manager- List skills that contributed to that responsibility
- Commented [JR5]: TALK ABOUT APP REVIEW, ASSESSED ACADEMIC READINESS
- Commented [JR6R5]: Don't mention data practices unless asked for
- Commented [JR7R5]: Empathy bullet point if applying for counseling/related job.
- Commented [JR1]: Label it as student employment, limit to one bullet point
Reporter
University of St. Thomas-Tommie Media
St. Paul, MN
01.2021 - 01.2022
- Compiling, editing, and publishing stories, TV broadcast segments, and story ideas for multimedia purposes.
- Compiled comprehensive stories for Sports in :60 and News in :90, enhancing viewer engagement through compelling narratives.
- On-the-scene reporting, interviewing, and generating stories for campus.
- Interviewed diverse stakeholders and communicated complex information clearly to broad audiences.
- Produced accurate written communications under strict deadlines, ensuring clarity and precision for diverse audiences.
- Collaborated with editors and community members to gather information, developing content that resonated with the audience.
Resident Advisor
University of St. Thomas
St. Paul, MN
01.2020 - 01.2022
- Fostered an inclusive residential community by mentoring and supporting residents from diverse backgrounds.
- Coordinated educational and community-building programs, enhancing resident engagement and participation.
- Mediated resident conflicts, fostering a positive living environment through active listening and conflict resolution skills.
- Maintained confidential documentation, collaborating with university staff to support student success and safety initiatives.
Linkages Program Intern
Student Diversity & Inclusion Services
St.Paul, MN
01.2019 - 01.2020
- Coordinated workshops and mentoring activities, fostering engagement and support for first-year students.
- Built relationships with diverse students, connecting them with relevant campus resources.
- Supported community outreach initiatives that enhanced student retention and success.
- Assisted with event logistics, participant communication, scheduling, and program coordination.
Education
BS - Communication Studies, Psychology
University of St. Thomas
Saint Paul, MNMA - Licensed Marriage and Family Therapy, Psychoanalysis
University of St. Thomas
Saint Paul, MNSkills
- Recruitment planning
- Enrollment management
- Territory management
- CRM management
- Outreach coordination
- Community outreach
- Data analysis
Languages
Spanish
Native/ Bilingual
Timeline
Admissions Counselor
University Of St. Thomas
01.2023 - Current
Reporter
University of St. Thomas-Tommie Media
01.2021 - 01.2022
Resident Advisor
University of St. Thomas
01.2020 - 01.2022
Linkages Program Intern
Student Diversity & Inclusion Services
01.2019 - 01.2020
BS - Communication Studies, Psychology
University of St. Thomas
MA - Licensed Marriage and Family Therapy, Psychoanalysis
University of St. Thomas