Professional Summary
Overview
Work History
Education
Skills
Timeline

Joseph Fincher

Groundworks San Jose
Birmingham,AL
11
years of professional experience

Dynamic, results-driven Multi-unit Home Services Leader with progressive experience from frontline sales through divisional leadership within a KKR-backed, private equity environment. Proven track record of driving profitable growth, developing high-performing leaders, and scaling multi-location operations across the U.S. and Canada. Experienced in post-acquisition integration, greenfield expansion, operational transformation, and standardization, with a strong understanding of the full business lifecycle from frontline execution to enterprise-level strategy.

Work History

Division Service Manager - West

1 Year 4 Months
Goundworks | 06.2025 - Current
  • Provide divisional leadership for service sales performance across 20 branches, driving execution through Branch Service Managers across a large, multi-unit operating footprint.
  • Delivered 40% year-over-year service sales growth YTD across the division through disciplined performance management, leadership development, and execution of scalable sales strategies.
  • Lead and develop 20 Branch Service Managers, establishing performance expectations, strengthening accountability, and building leadership capability across geographically dispersed locations.
  • Drive consistent execution of service sales processes, operating standards, and performance management practices across the division.
  • Partner with branch, regional, and executive leadership to identify performance opportunities, implement corrective strategies, and accelerate profitable growth.
  • Analyze branch-level KPIs and performance trends to identify growth opportunities, improve sales effectiveness, and replicate best practices across the division.

Regional Sales and Operations Manager

7 Months
Groundworks Canada | 12.2024 - 07.2025
  • Served as a change leader through rapid growth and organizational integration, building leadership infrastructure and repeatable processes to support continued scale to prepare our Canadian branches for integration into our Groundworks US org structure and processes.
  • Led multi-unit sales and operations across branches throughout Canada, driving organizational alignment, operational consistency, navigated international labor laws, and delivered 107% collective year-over-year revenue growth across Canadian operations at the time of integration into Groundworks U.S. regional structure.

Sales Manager

2 Years 8 Months
Groundworks San Jose | 02.2024 - Current
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.

General Manager

2 Years 1 Month
Afs Foundation & Waterproofing Specialists (Groundworks Company) | 01.2022 - 02.2024
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.

Sales Manager

1 Year 11 Months
AFS Foundation & Waterproofing Specialists (Groundworks Company) | 02.2020 - 01.2022
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
  • Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.

Certified Field Inspector

2 Years 1 Month
Afs Foundation & Waterproofing Specialists | 12.2017 - 01.2020
  • Completed thorough written descriptions and took photographs to document conditions.
  • Drafted detailed reports on findings of inspections.

Business Analyst - Terms

2 Years 3 Months
TSYS | 09.2015 - 12.2017
  • Actively participated in team meetings to share knowledge, exchange ideas, address challenges, and collaborate on potential solutions.
  • Developed high-quality documentation to support training efforts, helping employees fully understand new systems and procedures.
  • Performed gap analysis between existing systems or processes and desired state, identifying areas for improvement or enhancement.
  • Improved business processes by analyzing current practices and recommending optimization strategies.

Education

Bachelor of Arts - Business Administration

Huntingdon College | Montgomery, AL | 05-2014

High School Diploma

Glenwood School | Phenix City, AL | 05-2010

Skills

Multi-Unit Sales
Operations
and Service Leadership
P&L Management
Annual Operating Plan Development
Sales Strategy & Revenue Growth
Leadership Development & Succession Planning
Private Equity–Backed Operations
Post-Acquisition / Post-Merger Integration
Greenfield Market Expansion
Operational Transformation & Standardization
KPI Development & Performance Management
Organizational Scaling & Change Management
Strategic Planning & Execution
Process Improvement & Operational Excellence
Talent Development & Performance Accountability
U.S. & Canadian Market Operations

Timeline

Division Service Manager - West

Goundworks
06.2025 - CurrentRead More

Regional Sales and Operations Manager

Groundworks Canada
12.2024 - 07.2025Read More

Sales Manager

Groundworks San Jose
02.2024 - CurrentRead More

General Manager

Afs Foundation & Waterproofing Specialists (Groundworks Company)
01.2022 - 02.2024Read More

Sales Manager

AFS Foundation & Waterproofing Specialists (Groundworks Company)
02.2020 - 01.2022Read More

Certified Field Inspector

Afs Foundation & Waterproofing Specialists
12.2017 - 01.2020Read More

Business Analyst - Terms

TSYS
09.2015 - 12.2017Read More

Huntingdon College

Bachelor of Arts from Business Administration
Read More

Glenwood School

High School Diploma
Read More
Joseph Fincher