Dynamic sports industry professional with a proven track record in supporting retail partners and athletes through comprehensive product education, inventory management, and brand representation for Marucci Sports. Expertise in cultivating strong relationships with sporting goods retailers ensures optimal stock levels of current product lines while effectively training retail staff on equipment features and benefits. A solid foundation in baseball operations and coaching complements hands-on retail account support, enhancing brand presence and driving equipment sales across regional markets. Committed to leveraging industry knowledge to foster growth and elevate customer experiences within the sports sector.
Overview
25
25
years of professional experience
1
1
Certification
Work History
Team Sales Rep / Retail Sales Rep
Marucci Sports
Baton Rouge, Louisiana
02.2024 - Current
Established and maintained strategic partnerships with coaches and directors of club baseball programs, facilitating the onboarding of 20 new organizations.
Cultivated team sales performance and streamlined equipment purchasing by engaging directly with relevant programs.
Achieved significant sales growth, exceeding targets of 211% for 2024 and 119% for 2025, contributing to overall business success.
Conducted outreach to prospective club programs and organizations to foster partnership development.
Managed logistics for team equipment packages and apparel by engaging with athletes, coaches, and parents to ensure comprehensive support.
Engaged with audiences at tournaments and showcases to effectively represent and promote brand products.
Achieved high customer satisfaction ratings through attentive service and product recommendations. Increased sales through effective merchandising and promotional displays. Fostered a collaborative team environment that enhanced overall store performance.
Established connections with retail partners, focusing on product knowledge dissemination and adherence to merchandising standards.
Monitored retail store operations through consistent visits, ensuring shelves featured up-to-date product offerings and new arrivals.
Analyzed inventory data and organized restocking efforts for baseball equipment and apparel to support customer demand.
Developed and delivered training programs focused on product features and benefits to empower retail staff in making informed customer recommendations.
Executed effective merchandising and promotional support to elevate brand visibility in retail environments.
Teacher/Coach
Greenville Sr High and Mauldin Middle
Greenville, South Carolina
08.2012 - 02.2024
Facilitated student success by providing mentorship that guided them toward achieving personal and professional goals. Promoted essential noncognitive skills, including motivation and adaptability, contributing to sustained success beyond high school.
Achieved high student satisfaction through effective lesson delivery and engagement techniques. Enhanced student performance by adapting teaching methods to meet diverse learning needs. Cultivated a collaborative environment that promoted teamwork among staff and students.
Cultivated a positive learning environment for 5 classes, effectively managing daily interactions with 30+ students each.
Developed a variety of instructional materials, including courses and problem sets, to support effective teaching in face-to-face learning environments.
Coordinated activities and assessments in unified physical education classes to support diverse learning needs and foster collaboration.
Implemented tailored instructional strategies to enhance engagement and participation of special needs students in inclusive environments.
Managed the systematic collection and analysis of state-required data to support regulatory compliance for various programs.
Analyzed and reported data through state program, utilizing findings to drive personalized physical development initiatives for children.
Implemented strategies to create an uplifting atmosphere that contributes to children's physical and mental health.
Administered assessments for graduate classes, validating student performance for college credit eligibility.
Conducted personalized coaching to address specific challenges and promote professional advancement.
Implemented training strategies and organized competitions for girl's golf and baseball programs, ensuring a positive and competitive environment.
Cultivated a robust recruitment framework that successfully engaged and secured collegiate athletes each year.
Engaged with diverse business leaders and owners in Greenville County to build a robust network of professional relationships.
Orchestrated comprehensive fundraising efforts and tactical planning to achieve 50% growth in baseball booster club account.
Director of Operations
Southern Athletics
Greenville, South Carolina
11.2019 - 12.2022
Designed and launched a comprehensive hiring initiative that improved the overall quality of coaching personnel.
Managed scheduling and execution of spring and fall tryouts, resulting in attendance of more than 100 athletes.
Coordinated logistics for spring and fall practice and tournament schedules, ensuring alignment with team objectives and availability.
Cultivated strategic relationships between athletes and collegiate recruiters to support career advancement.
Motor Coach Operator
Champion Motor Coach
Greenville, South Carolina
10.2011 - 06.2016
Managed scheduling and routing for team pick-ups and deliveries, focusing on efficient travel to designated locations.
Facilitated seamless transportation for college and professional teams, contributing to successful travel experiences. Supported high-profile institutions like University of Georgia, Georgia Tech University, University of Florida, Florida State University, Clemson University, University of Kentucky, and major league teams including Atlanta Braves, Washington Nationals, New York Yankees, St. Louis Cardinals, and Miami Marlins. Achieved high levels of satisfaction through dependable and efficient driving services.
Collaborated with dispatch team to optimize routes, enhancing efficiency and minimizing delays.
Athletic Director/Teacher/Coach
Seabreeze High School and Spruce Creek High School
Daytona Beach, Florida
08.2001 - 10.2011
Oversaw coaching staff mentorship and motivation strategies to foster a high-performing athletic environment.
Administered $100k school athletic budget, focusing on strategic funding decisions and expense tracking.
Fostered a reputation as a respected leader, building solid partnerships with senior school staffing and county officials to support educational initiatives.
Collaborated with stakeholders to promote and manage diverse sports activities, fostering a vibrant recreational environment.
Executed thorough expense reporting and proper filing to support efficient operations in the accounting department.
Managed turf care, landscaping, and facility upkeep for baseball and softball fields to enhance overall field quality.
Education
Master of Science - Physical Education with Sports Administration
Eastern Kentucky University
Richmond, KY
05-1998
Bachelor of Science - Aerospace Studies
Embry Riddle Aeronautical University
Daytona Beach
05-1996
Skills
Territory Sales Management
Retail Account Development
Team Equipment Sales
Baseball Equipment Expertise
Product Education & Staff Training
Merchandising & Inventory Management
Relationship Development (Coaches & Retailers)
Event & Tournament Representation
Sales Prospecting & Pipeline Development
Certification
SC DOE Teaching Certificate
CDL Class B with P&S endorsements since 2001
First Aid, CPR and AED
Timeline
Team Sales Rep / Retail Sales Rep
Marucci Sports
02.2024 - Current
Director of Operations
Southern Athletics
11.2019 - 12.2022
Teacher/Coach
Greenville Sr High and Mauldin Middle
08.2012 - 02.2024
Motor Coach Operator
Champion Motor Coach
10.2011 - 06.2016
Athletic Director/Teacher/Coach
Seabreeze High School and Spruce Creek High School
08.2001 - 10.2011
Master of Science - Physical Education with Sports Administration