Professional Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Interests
Timeline
Software

Justin Cull

The Ce Shop
Oconomowoc,WI
1
Certification
20
years of professional experience

Senior Inside Sales - Pre-licensing specialist with a record of exceeding quota and generating $12M+ in revenue through consultative selling. Handles 100–150 customer interactions per day across phone, email, and chat, using Salesforce CRM and market data to qualify leads, overcome objections, and guide prospects to the right certification path. Improves conversion through disciplined follow-up, product knowledge, and sales planning.

Work History

Senior Inside Sales - Pre Licensing

2 Years 2 Months
The Ce Shop | 06.2024 - Current
  • Met or exceeded sales quota YOY generating over $3 million revenue since June, 2024
  • Average 18% lead conversion rate
  • Managing two Business to Business (B2B) accounts with Pillar to Post Franchising and Harford Community College collegiate account
  • Consistently exceeding productivity goals utilizing measurable KPIs
  • On average, 100-150 customer interactions per day through phone, email, chat with leads interested in home inspection pre-licensing certification training.
  • Determined needs, delivered solutions, and overcame objections through tailoring consultative selling skills.
  • Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential
  • Used CRM software Salesforce to maintain detailed contact logs and account records, marketing and pipeline tracking.
  • Attended meeting and sales events to learn latest developments and brainstorm new sales strategies and understand competitors' strategies.
  • Developed and implemented monthly sales strategies based on industry data and lead generation services to enhance customer loyalty and satisfaction.

Inside Sales - Pre-licensing

7 Years 2 Months
The Ce Shop | 04.2017 - 06.2024
  • Met or exceeded sales quota YOY generating over $9 million revenue since 2016
  • Consistently exceeding productivity goals utilizing measurable KPIs
  • Determined needs, delivered solutions, and overcame objections through tailoring consultative selling skills.
  • On average, 80-100 customer interactions per day through phone, email, chat with leads interested in home inspection pre-licensing certification training.
  • Average 10% lead conversion rate
  • Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential
  • Used CRM software Salesforce to maintain detailed contact logs and account records, marketing and pipeline tracking.
  • Attended meeting and sales events to learn latest developments and brainstorm new sales strategies and understand competitors' strategies.

Inside Sales - Software

1 Year 1 Month
The Ce Shop | 03.2016 - 04.2017
  • Exceeded sales quota target by 33% within one year
  • Conducted 80-100 daily interactions via phone, email, and chat with leads for real estate report software.
  • Exceeded productivity goals through effective use of measurable KPIs.
  • Determined needs, delivered solutions, and overcame objections through tailored consultative selling skills.
  • Salesforce CRM software Salesforce to maintain detailed contact logs and account records, marketing and pipeline tracking.
  • Attended meeting and sales events to learn latest developments and brainstorm new sales strategies and understand competition strategies.
  • Developed and implemented sales strategies and promotional calendar to enhance customer loyalty and satisfaction.
  • Collaborated with technical support delivering software updates, bug fixes, implementation strategies and customer feedback.
  • Promoted to pre-licensing sales team in April ,2017.

Senior Assembly Manager

9 Years 10 Months
Milwaukee Journal Sentinel | 08.2006 - 06.2016
  • Restructured and restaffed as assembly operation running at full capacity within 6 months
  • Restructured and maintained assembly operations, enhancing team performance and engagement of 15 employees.
  • Created and oversaw production schedules and adjusted as needed to meet deadlines.
  • Conducted quarterly reviews and tracked goals to align team objectives with operational targets.
  • Created and oversaw production schedules to meet deadlines.
  • Evaluated employee performance, delivering targeted feedback and training to foster skill development.
  • Maintained compliance with ISO9001 standards with continuous improvement culture.

Retention Specialist - Team Captain

1 Year 9 Months
Spectrum | 10.2013 - 07.2015
  • Retained over $1.2 million of telecommunications recurring subscription revenue in less than two years
  • Evaluated customer retention strategies and recommended improvements, achieving a team customer retention rate of 93%.
  • Conducted phone skills and negotiation training for co-workers, enhancing team effectiveness in improving retention rates.
  • Supported conducting weekly reviews successes and failures to learn from previous mistakes.
  • Supported conducting weekly reviewed successes and failures to learn from previous mistakes.

Collections Specialist

8 Months
We Energies | 02.2012 - 10.2012
  • Collected over $1 million of utility service revenue within 8 months
  • Counseled debtors on payment options and arranged installment agreements for arrears balances over $1000 to facilitate timely repayments.
  • Used probing techniques to determine debtors' reasons for delinquency.
  • Researched accounts and conducted due diligence to effectively resolve collection issues and minimize outstanding debts.
  • Maintained high volume of calls and met demands of busy and productive group.
  • Achieved monthly performance goals through measurable KPIs on consistent basis.
  • Provided exceptional customer service on collection calls while maintaining a calm and professional demeanor to foster positive debtor relations.

Education

Bachelor of Science - Information Systems And Business Analytics

Colorado State University | Greenwood Village | 05.2023
  • Sigma Beta Delta honors obtained 2022
  • 3.8 GPA
  • Ranked in Top 10% of class

Associate of Science - Business Management

Waukesha County Technical College | Pewaukee, WI | 05.2013
  • National Technical Honor Society May, 2013

High School Diploma

Arrowhead High School | Hartland, WI | 06.2004

Skills

Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Quota attainment tracking
KPI dashboards
Consultative selling
Objection handling
Account management
Customer retention
Cross-sell strategy
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning
Salesforce CRM
CRM reporting
Sales pipeline management
Sales forecasting
Lead conversion analysis
Consultative selling
Objection handling
Account management
Customer retention
Territory planning

Accomplishments

  • Achieved 100% + annual sales quota 7 consecutive years while obtaining my bachelor's degree and graduating with Sigma Beta Delta honors
  • Multiple years generating over $1 million revenue
  • Achieved a minimum 10% lead conversion rate YOY from 2016 - present
  • Obtained best salesman award in 2020
  • Created portfolio project analyzing quantitative patterns and correlations with department sales and marketing data using SAS, SQL, Excel and R data analytics software

Certification

  • SAS

  • SQL

Interests

Playing guitar
Hidden gem restaurants
Golfing
Hiking
Kayaking
Mentoring and coaching
Fitness

Timeline

Senior Inside Sales - Pre Licensing

The Ce Shop
06.2024 - CurrentRead More

Inside Sales - Pre-licensing

The Ce Shop
04.2017 - 06.2024Read More

Inside Sales - Software

The Ce Shop
03.2016 - 04.2017Read More

Retention Specialist - Team Captain

Spectrum
10.2013 - 07.2015Read More

Collections Specialist

We Energies
02.2012 - 10.2012Read More

Senior Assembly Manager

Milwaukee Journal Sentinel
08.2006 - 06.2016Read More

Arrowhead High School

High School Diploma
Read More

Waukesha County Technical College

Associate of Science from Business Management
Read More

Colorado State University

Bachelor of Science from Information Systems And Business Analytics
Read More

Software

SalesForce

, 4, Very Good,

SAS

, 3, Good,

PostgreSQL

, 3, Good,

R

, 3, Good,

Tableau

, 3, Good,

Python

, 3, Good,

Microsoft Power BI

, 3, Good,

Microsoft Excel

, 4, Very Good,

Microsoft Access

, 4, Very Good
Justin Cull