Karen Hayum
Senior Salesforce Administrator
Maynard,MA
Summary
Certified Senior Salesforce Administrator with extensive expertise in Salesforce administration and data governance, honed over 20 years. Renowned for optimizing processes and addressing technical debt by eliminating obsolete configurations, streamlining system rollouts, and enhancing user training. Proficient in business analysis, change management, and stakeholder collaboration, with a focus on delivering innovative custom solutions and KPI reporting to drive organizational success.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Senior Salesforce Administrator
FIRE EQUIPMENT, INC
Medford, MA
10.2023 - 05.2024
- Conducted comprehensive system audit, identifying, and retiring obsolete components
- Significantly reduced technical debt, optimizing system performance and user experience
- Eliminated 18 custom profiles, 103 fields, 5 layouts, and 7 rules, streamlining operations
- Handled case requests, developed UAT scenarios, and coordinated change set approvals
- Collaborated with executives to create impactful KPI reports and dashboards
- Streamlined system by eliminating redundant profiles, fields, and rules, enhancing operational efficiency
Senior Salesforce Administrator
GUARDSQUARE
Boston, MA
02.2023 - 09.2023
- Responsible for user requests, onboarding, system upgrades, change management, and UAT Test Suites
- Deployed new Lead Assignment Rules and queues for improved conversion rates
- Led Salesforce operations, optimizing processes and enhancing user experience
- Implemented an innovative invoicing system, significantly reducing data entry redundancies for the sales team
- Executed role hierarchies, shared rules, and recorded level permissions to provide shared access among different users.
Senior Salesforce Admin, Technical Debt Analyst
EVERBRIDGE, INC.
Burlington, MA
05.2020 - 11.2022
- Led initiative for the first cleanup for this instance deployed in 2006
- Eliminated: 51 profiles, 874 custom fields, 59 pages, 20K+ reports, 394 dashboards, and 17 permission sets
- A key player in mergers & acquisitions, responsible for seamless data migration of acquired Salesforce instances, facilitating smooth transitions
- Managed User Story requests, overseeing revisions, UAT scenarios, and change sets
- Ensured timely delivery and sign-offs, maintaining project momentum and stakeholder satisfaction
Salesforce Consultant
Mason Frank International
Various, NY
05.2018 - 05.2020
- Sought after for my expert talent in managing all facets of users, profiles, roles, security, and more
- Configured Validity's DemandTools to automate data normalization, deduplication, and quality issue identification, markedly improving data accuracy and consistency
- End-to-end User Story management, creation, revisions, testing, and sign-off
- Streamlined user management processes for 1,100+ global users, implementing data governance rules and quality audits to enhance data integrity and operational efficiency
Senior Salesforce Admin, Technical Debt Analyst
Dun & Bradstreet
Waltham, MA
12.2010 - 03.2018
- Managed 2,500+ user records, enhancing security and efficiency
- Implemented 125+ scripts, improving data quality and reducing duplicates
- Led data migration using DemandTools, ensuring seamless transitions
- Developed ROI tracking, and optimizing record management processes
- Architected onboarding automation, streamlining QC with Workday
- Spearheaded data quality initiatives, implementing 125+ automated scripts to eliminate duplicates and maintain data integrity across systems
Salesforce Consultant
VDC RESEARCH
Natick, MA
02.2010 - 12.2010
- Contracted to deploy Salesforce, orchestrating seamless migration from a 12-year Goldmine system to Salesforce Enterprise
- Conducted requirements gathering workshops, documenting business planning, discovery, development, and training, and delivering a scalable, optimal database
- Extracted data from various sources, cleansed and prepped it to construct the product catalog (500+ items), bookings historical records going back two years (11M+) and Goldmine records
Education
DIPLOMA & CERTIFICATE OF MECHANICAL DRAFTING -
Waltham Vocational High School
Waltham, MASkills
- Data Governance
- Process Optimization
- Technical Debt Management
- UAT Testing
- User Training, Onboarding
- Data Migration
- CRM Strategies
- Business Analysis
- Stakeholder Collaboration
- Data Optimization
- Custom Solutions
- User Story Management
- Change Management
- KPI Reporting
- Data management
- Data migration
- Visualforce development
- Dashboard creation
- Process automation
- Service cloud management
- Sales cloud management
- AppExchange integration
- Marketing cloud management
- Salesforce analytics
- Report building
- Chatter administration
- User administration
- Email template design
- Lightning experience
- Territory management
- Workflow management
- Salesforce configuration
- Security management
- Salesforce customization
Certification
- Salesforce Certified Administrator, ADM 201, 2008, #000872
- Validity, Inc., DemandTools, BulkBackUp, ReportEdit, MassEffect, MassImpact
Technicalskills
- Salesforce & Validity, Inc.: DemandTools, PeopleImport, JobBuilder & DupeBlocker
- Analytical Sales Tools: XL-Connector, DataLoader.io, CWB, SQL, Heroku, SF Inspector, Excel, JIRA, Confluence, Agile, Hubspot, LeanData, Asana, ZoomInfo, GTM Tools, Zendesk, Marketo, Power BI
Salesforce
https://www.salesforce.com/trailblazer/khayum
Skills
Experienced, Expert, Expert, Expert, Expert, Expert, Expert, Expert, Expert, Expert, Expert, Experienced, Expert
Timeline
Senior Salesforce Administrator
FIRE EQUIPMENT, INC
10.2023 - 05.2024
Senior Salesforce Administrator
GUARDSQUARE
02.2023 - 09.2023
Senior Salesforce Admin, Technical Debt Analyst
EVERBRIDGE, INC.
05.2020 - 11.2022
Salesforce Consultant
Mason Frank International
05.2018 - 05.2020
Senior Salesforce Admin, Technical Debt Analyst
Dun & Bradstreet
12.2010 - 03.2018
Salesforce Consultant
VDC RESEARCH
02.2010 - 12.2010
DIPLOMA & CERTIFICATE OF MECHANICAL DRAFTING -
Waltham Vocational High School
Similar Profiles
Jaime TakahashiJaime Takahashi
Fire Department Sales at Fire Etc New & Used Fire EquipmentFire Department Sales at Fire Etc New & Used Fire Equipment
Ross LogueRoss Logue
General Manager at Jay L Harman Fire Equipment CompanyGeneral Manager at Jay L Harman Fire Equipment Company
Jessica BradyJessica Brady
Office Assistant at Brady Fire EquipmentOffice Assistant at Brady Fire Equipment
William HarriganWilliam Harrigan
Community Direct Support- Brain Injury Services at Advocates, Inc.Community Direct Support- Brain Injury Services at Advocates, Inc.
Lori HacsundaLori Hacsunda
Medical Assistant II at Atrius HealthMedical Assistant II at Atrius Health