Katie Smith
Summary
Highly organized and motivated sales professional with demonstrated track record of building relationships with clients, developing successful sales campaigns, and managing teams of account managers. Skilled in financial analysis, customer service and problem-solving. Experienced in coordinating activities with various departments to achieve strategic objectives.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Account Executive
Southern Glazer's Wine & Spirits
11.2018 - 11.2021
- Identify growth opportunities for SGWS brands and communicate them to the team, management, and division as a whole.
- Exceeded sales targets consistently by identifying new business opportunities and creating customized solutions for clients.
- Manage all brands and suppliers within SGWS and help grow sales within my market
- Responsible for new item distribution, chain authorization and national programming.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
District Sales Manager
Southern Glazer's Wine & Spirits
07.2014 - 11.2018
- Train, manage, and motivate sales team of 5 members to ensure sales goals, and international branding standards are being met and exceeded
- Oversee more than 70 accounts in the Paradise Valley and Scottsdale markets, maintaining professional and personal relationships with retailers and sales representatives in the chain market
- Ride along with every sales team member on appointments, maintaining real-time market pulse
- Support and encourage team confidence through morale boosting events celebrating successes in a fast paced environment.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
Key Account Manager
Pernod Ricard - Southern Glazer's Wine & Spirits
02.2013 - 07.2014
- Manage the market sales team for Scottsdale and North Scottsdale territory and ensure Pernod Ricard priorities and standards are being met
- Identify growth opportunities for Pernod Ricard brands and communicate them to the team, management, and division as a whole
- Maintain professional and personal relationships with retailers, sales representatives, and sales managers in the chain market
- Continue to keep a well-organized system for point-of-sale materials, supplies, and merchandising tools to implement chain programs, goals, and opportunities.
Sales Representative
Alliance Beverage Distributing Co. / E&J Gallo Wineries
10.2009 - 05.2013
- Prepare professional and creative sales presentations for various accounts to maximize sales for the retailer, supplier, and distributor
- Develop and support professional and personal relationships with retail partners
- Maintain a well-organized system for point-of-sale materials, supplies, and merchandising tools to execute account programs, sales goals, and activities
- Responsible for one of the most lucrative territories in terms of percentage of sales and volume.
Education
Bachelor of Science - Retailing and Consumer Sciences
The University of Arizona
Tucson, Arizona05.2008
Skills
- Excellent communication skills
- Competitive and strategic planning
- Motivated team player
- Superior organizational skills
- Strategic account development
- Strong interpersonal skills
- Positive outlook
- Multitasking Abilities
- Building and maintaining professional and personal relationships
- Account and territory management
- Client Relationship Building
Accomplishments
- E&J Gallo Sales Training Program
- Southern Glazer's Wine and Spirits Real Time Coaching Manager Training
- Southern Glazer's Wine and Spirits Core Selling Skill Sales Training
- WSET Level 2 Wine and Spirits Certified
- Alliance Beverage Wine and Spirits Sales and Merchandising Certification
- E&J Gallo Advanced Product Knowledge certification
Sales Recognition
- District Manager of the Month - several months of the years at DM
- Winner of several sales incentive awards and trips
- Exceed sales quotas every year
Personal
PANDA - People Acting Now Discover Answers
2023 to present
- Serves on the boar for PANDA as a volunteer raising funds to support the world-renowned physician-scientist and research team at Steele Children's Research Center in Tucson
Certification
- Southern Glazer's Wine and Spirits Real Time Coaching Manager Training
- Southern Glazer's Wine and Spirits Core Selling Skill Sales Training
- WSET Level 2 Wine and Spirits Certified
- Alliance Beverage Wine and Spirits Sales and Merchandising Certification
- E&J Gallo Advanced Product Knowledge certification
Timeline
Account Executive
Southern Glazer's Wine & Spirits
11.2018 - 11.2021
District Sales Manager
Southern Glazer's Wine & Spirits
07.2014 - 11.2018
Key Account Manager
Pernod Ricard - Southern Glazer's Wine & Spirits
02.2013 - 07.2014
Sales Representative
Alliance Beverage Distributing Co. / E&J Gallo Wineries
10.2009 - 05.2013
Bachelor of Science - Retailing and Consumer Sciences
The University of Arizona
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