Katrina Petrovich
Expert Legal SEO Content Writer
Chattanooga,TN
Summary
Innovative, adaptive law firm SEO content writer offering 8-year background in the industry. Works with minimal input to produce engaging, authoritative, and error-free content designed to rank and drive traffic.
Overview
9
9
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work History
Director of Content Development
LawRank
San Diego , CA
01.2020 - Current
- Wrote, edited, and optimized content for attorneys and law firms across the country
- Managed a team of in house editors and writers to elevate freelance writer submissions to meet company standards
- Created SEO guides, templates, and systems to help freelance legal writers create compelling
- Used content management system to analyze user engagement and website traffic metrics.
- Maintained content marketing calendar to schedule creation and delivery deadlines.
- Collaborated with marketing and design teams to develop and plan site content, layout and style.
Freelance Legal SEO Content Writer
Self Employed
Tinton Falls, NJ
01.2014 - 01.2020
- Conducted extensive internet research to provide facts and statistics for articles and blogs.
- Created concise, eye-catching headlines and copy on personal injury, tax, criminal defense, business, and other legal practice areas
- Added keywords, meta descriptions and alt image tags to increase SEO presence.
Legal Content Writer
Lawyer Central
Warren, NJ
02.2013 - 10.2013
- Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
- Strategized content based on in-depth research data, geographical targeting, and keyword planning.
Education
LL.M. in Taxation - Tax And Estate Planning
Temple University Beasley School of Law
Philadelphia, PA 01.2016 - 05.2017
J.D. - Law
Rutgers University School of Law
Newark, NJ 08.2010 - 05.2011
Bachelor of Arts - Criminology And Criminal Justice
University of Maryland - College Park
College Park, MD 08.2004 - 12.2007
Skills
SEO best practices
Editing
Content & Keyword Research
Law firm SEO background
Google Drive
SEMRush, Ahrefs, and other research tools
Certification
NJ Licensed Attorney
Timeline
Director of Content Development
LawRank
01.2020 - Current
LL.M. in Taxation - Tax And Estate Planning
Temple University Beasley School of Law
01.2016 - 05.2017
Freelance Legal SEO Content Writer
Self Employed
01.2014 - 01.2020
Legal Content Writer
Lawyer Central
02.2013 - 10.2013
J.D. - Law
Rutgers University School of Law
08.2010 - 05.2011
Bachelor of Arts - Criminology And Criminal Justice
University of Maryland - College Park
08.2004 - 12.2007