Kayla Lyles
New York,NY
Summary
Seeking a passionate full-time position in the Food & Beverage industry which offers new experiences, and professional challenges, that will allow me to utilize my interpersonal, excellent time management, and leadership skills.
Overview
6
6
years of professional experience
Work History
SPECIAL EVENTS & MARKETING MANAGER
Bob’s Steak & Chop House
09.2021 - Current
- Oversees all event booking, event sales outreach, planning, coordinating event details, and assisting in final execution working directly with clients, vendors, and FOH & BOH teams
- Coordinates all administrative event details with clients from inquiry to close including but not limited to negotiating, executing proposals, contracts, ensuring client payment in full, developing floor plans, rental orders, and post event follow-up
- Manages all internal and external communications through digital presence, including but not limited to property website, third party channels, and social media while maintaining Bob’s brand integrity.
FOUNDER & MARKETING DIRECTOR
Catfish & Caviar Communications
01.2021 - Current
- Directs client initiatives in developing food and beverage marketing and brand campaigns
- Manages creation process for client presentations, including responses to RFPs, pitches, business reviews, and internal strategies
- Facilitates digital assets and coordinates the development and distribution of marketing content and materials to achieve both short and long-term revenue objectives & ROI
- Executes marketing plans with metric tracking on client-focused core programming.
GUEST RELATIONS COORDINATOR
Major Food Group
03.2019 - 11.2020
- Managed reservation books for all 10 MFG restaurant concepts and coordinated high volume email, communications, and VIP requests and booking inquires
- Supported Guest Relations department including but not limited to sending daily reports, acquiring itemized receipts, communicating inquiries to management and departmental executives.
- Worked closely with guests, some VIP, or celebrity, with high degree of respect for privacy.
- Compiled feedback to help management improve guest relations policies and prevent common conflicts.
SPECIAL EVENTS ASSISTANT
JK Food Group
10.2018 - 02.2020
- Assisted with planning and execution of private events and buyouts for TORO restaurant
- Supported Events Manager with communication between clients and staff, scheduling, and menu curation.
- Greeted and monitored guests at events, remaining attentive to individual needs to gain continuous repeat support.
- Liaised with event support personnel, outside vendors and suppliers.
CLIENT MARKETING ASSOCIATE
GLAMSQUAD
07.2017 - 07.2018
- Conducted market research regarding consumer requirements, habits, and trends for busy tech startup
- Coordinated all client communications, marketing events, sponsorships, and services for 5 national markets.
- Identified appropriate marketing channels and target customers for campaigns.
Education
Bachelor of Arts - Political Science
University of Central Oklahoma
Edmond, OK05.2012
Skills
- Microsoft Office
- Tripleseat/Gather
- ZenDesk
- Concur
- Workday
- Salesforce
- Adobe Creative Cloud
- Resy
- Open Table
- Seven Rooms
- CRM Software
- Final Cut Pro
Timeline
SPECIAL EVENTS & MARKETING MANAGER
Bob’s Steak & Chop House
09.2021 - Current
FOUNDER & MARKETING DIRECTOR
Catfish & Caviar Communications
01.2021 - Current
GUEST RELATIONS COORDINATOR
Major Food Group
03.2019 - 11.2020
SPECIAL EVENTS ASSISTANT
JK Food Group
10.2018 - 02.2020
CLIENT MARKETING ASSOCIATE
GLAMSQUAD
07.2017 - 07.2018
Bachelor of Arts - Political Science
University of Central Oklahoma
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