KEILAH SELIX
Chicago,USA
Summary
Dedicated Member Experience Director with a passion for delivering revenue growth and first‑class customer experience. Proven track record of leading and developing a twenty‑member front desk team while fostering strong client relationships through exceptional service, communication, and problem-solving. Experienced in membership sales, lead generation, event planning and execution, and securing sponsorships with local businesses and schools. Skilled in driving sales performance, enhancing operational efficiency, and elevating customer satisfaction and success by understanding individual needs and providing tailored solutions. Over twelve years of client‑facing business experience, known for outstanding time management, organization, and consistently going above expectations. Enthusiastic about contributing these strengths to my next team’s success.
Overview
16
16
years of professional experience
Work History
Director of Member and Guest Experience
Lakeshore Sport & Fitness Lincoln Park
Chicago, IL
08.2025 - Current
- Developed strategic partnerships to enhance member engagement and community outreach initiatives.
- Oversaw budgeting and financial planning, ensuring alignment with organizational goals and sustainability efforts.
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Led event planning and execution aimed at lead generation, ensuring smooth operations and participant satisfaction.
General Manager
Pure Barre
Chicago
06.2020 - 05.2025
- Achieved quota-exceeding results by selling over 250 memberships in 2024, contributing to approximately $600,000 in annual recurring revenue, while maintaining minimal attrition rates.
- Recipient of the Highest Member Growth Award – Recognized at the 2024 National Pure Barre Convention for driving exceptional membership growth and engagement.
- Improved year over year revenue growth by 55% in 2024.
- Accountable for overseeing and optimizing day-to-day operations to drive the organization's success.
- Excellent communication and interpersonal skills, fostering and improving positive relationships with clients and employees.
- Designed and managed performance improvement plans to address skill gaps and support under performing team members toward meeting performance expectations.
- Conducted performance evaluations to assess employee productivity and identify areas for growth, ensuring alignment with company goals.
- Managed the full cycle recruiting process, including job postings, candidate sourcing, interviewing, and hiring for sales associates.
Fitness Instructor
Pure Barre
Chicago
10.2018 - 03.2026
- Lead 20+ person classes an average of 9 times per week.
- Positively impacted my client’s lives on a daily basis both physically and mentally.
- Certified in 5 different low impact/high intensity class formats.
- Provided tailored guidance to fit each individual with the goal of improving performance.
- Attended workshops, training sessions, and gained certifications to enhance my skills and knowledge.
Lead Trainer
Gage Hospitality Group
Chicago
07.2013 - 03.2020
- Proven ability to provide exceptional, personalized service to discerning clientele.
- Sold an average of $3000 worth of product per day.
- Worked in fast-paced, fine-dining facilities with upwards of 300 guests a day.
- Served as head trainer of a new restaurant within the company portfolio teaching employees business and ownership’s expectations.
- Proficient in maintaining composure under pressure and ensuring seamless restaurant operations.
Youth Counselor
Four Oaks of Iowa City
Iowa City
09.2010 - 02.2013
- Played a vital role in providing therapeutic support to youth facing emotional, behavioral, and social challenges.
- Assessed the needs of each child and developed personalized treatment plans in collaboration with the clinical team.
- Served as a positive role model, provided guidance to youth in developing life skills, setting goals, and making responsible choices.
- Assisted in the development and implementation of individualized service plans (ISPs) for each child.
- Facilitated peer support and mentorship opportunities.
Education
Communication Studies -
University of Iowa
Iowa City05-2012
Skills
- Relationship building
- Strategic planning
- Verbal and written communication
- Team management
Timeline
Director of Member and Guest Experience
Lakeshore Sport & Fitness Lincoln Park
08.2025 - Current
General Manager
Pure Barre
06.2020 - 05.2025
Fitness Instructor
Pure Barre
10.2018 - 03.2026
Lead Trainer
Gage Hospitality Group
07.2013 - 03.2020
Youth Counselor
Four Oaks of Iowa City
09.2010 - 02.2013
Communication Studies -
University of Iowa