Keith Hughes
Buda,TX
Summary
Strategic leader with background as Vice President of Sales. Skilled in building, mentoring, and leading high-performing sales teams to exceed business objectives. Strong understanding of complex sales cycles, contract negotiations, and customer relationship management. Demonstrated success in driving revenue growth and improving sales operations efficiency.
Overview
33
33
years of professional experience
Work History
Vice President of Sales
Zonda
12.2023 - Current
- Oversaw 50+ markets for the Western United States and Canada with a combined $5.5MM net-new subscription revenue quota.
- Managed team of 11-12 enterprise sales representatives selling Zonda's new home construction data, published research, and advanced AI tools to drive market penetration across housing industry and ancillary verticals.
- Recruited, hired, trained, and developed sales team members to enhance team capabilities and drive sales performance.
- Served as primary point of contact for major clients in West region, ensuring adherence to company standards and collaborating with customer success team to maintain high subscription retention rates.
- Developed training methodology for new sales tools and proprietary housing data enterprise system, enhancing team proficiency and optimizing resource utilization.
Director of Business Development
Zonda
10.2019 - 03.2023
- Led growth of housing data and advisory services business, focusing on builders, land developers, lenders, infrastructure, and ancillary housing-focused clients in Texas/Central Texas.
- Cultivated long-term relationships with builders, developers, lenders, land brokers, infrastructure partners, and building supply companies, enhancing collaboration and business opportunities.
- Developed expertise in housing trends and practices, delivering actionable insights to local clients that informed strategic decisions.
- Presented at regional large conference groups and housing industry events, sharing knowledge and positioning the company as a thought leader.
- Aided in training and onboarding of new sales employees nationally.
- Tested and aided in training methodology for new sales tools and proprietary housing data enterprise system.
- Received the Rookie of the Year award in 2020 and recognized as the top performer in 2021.
Business Development Manager
Zilliant
04.2016 - 10.2019
- Led business development initiatives at C-Level, expanding market presence for data science pricing and sales effectiveness software.
- Recognized as Top Performer multiple years for driving sales deals ranging from $250,000 to multiple millions of dollars.
- Developed strategic partnerships to drive revenue growth and market expansion.
- Led cross-functional teams to implement business development initiatives aligning with corporate objectives.
- Analyzed market trends to identify new business opportunities and enhance competitive positioning.
Enterprise Sales Director
Greenroad
Austin, USA
05.2015 - 04.2016
- Directed enterprise field and remote sales for US start-up office, focusing on corporate fleet operations and safety software to establish market presence.
Mid-Market Sales Executive
Telogis
Austin, USA
06.2014 - 05.2015
- Exceeded sales target by 13% in 2014 by implementing strategic outreach initiatives.
- Oversaw full sales cycle, from prospecting to closing, ensuring alignment with client needs and driving revenue growth.
Inside Territory Manager
Microsoft/Invenio
Austin, USA
05.2011 - 06.2014
- Executed sales strategies to drive growth for MSFT's enterprise customers and expand adoption of O365, Azure, and cloud computing offerings.
- Executed targeted sales strategies to drive growth for MSFT's enterprise customers, resulting in increased adoption of O365, Azure, and cloud computing offerings.
- Oversaw sales activities with channel partners to drive revenue growth.
Account Executive
Higher Out/Dale Carnegie Training
Houston, USA
10.2009 - 10.2010
- Executed entire sales process for Dale Carnegie Training by delivering corporate training courses.
Account Executive
ARGUS Commercial Real Estate Software
Houston, USA
09.2004 - 01.2007
- Sold commercial real estate finance software, contributing to increased client portfolio and revenue growth.
- Achieved Rookie of the Year award for exceptional sales performance and rapid integration into the team.
Account Executive, Major Accounts
Southwestern Bell (Now AT&T) Yellow Pages
Austin, USA
03.1994 - 09.2004
- Achieved Pinnacle of Excellence Award (Top 5% of over 2,000 sales employees) for 4 consecutive years (1996-1999) - Recognized in VP's Winner's Circle for 4 consecutive years (2000-2003) - Top Internet revenue achiever for 2002.
Education
Music Marketing - Piano Performance
University of Texas at San Antonio
Studies in business administration -
University of the Incarnate Word
Skills
- Sales strategy and business development
- Sales strategy execution
- Enterprise sales expertise
- Client relationship management
- Sales performance analysis
- Sales execution
- Sales team motivation
- Sales team recruitment
- Sales coaching
Sales Trainings
- Jeff Thule's Mastering the Complex Sale
- Dale Carnegie Winning with Relationship Selling & Sales Advantage
- Miller-Heiman Strategic Selling
- Selling to Vito
- Tom Winnenger
- Tony Robbins
- Zig Ziglar
Timeline
Vice President of Sales
Zonda
12.2023 - Current
Director of Business Development
Zonda
10.2019 - 03.2023
Business Development Manager
Zilliant
04.2016 - 10.2019
Enterprise Sales Director
Greenroad
05.2015 - 04.2016
Mid-Market Sales Executive
Telogis
06.2014 - 05.2015
Inside Territory Manager
Microsoft/Invenio
05.2011 - 06.2014
Account Executive
Higher Out/Dale Carnegie Training
10.2009 - 10.2010
Account Executive
ARGUS Commercial Real Estate Software
09.2004 - 01.2007
Account Executive, Major Accounts
Southwestern Bell (Now AT&T) Yellow Pages
03.1994 - 09.2004
Studies in business administration -
University of the Incarnate Word
Music Marketing - Piano Performance
University of Texas at San Antonio