Proficient in developing and executing comprehensive marketing campaigns. Known for strong networking abilities and project management skills, contributing to enhanced client engagement and improved lead generation.
Overview
13
13
years of professional experience
Work History
Marketing Director
Solvi Acquisition
Twinsburg, OH
09.2014 - Current
Led development of multi-channel marketing strategies to enhance brand visibility and market penetration.
Analyzed market trends and consumer insights to inform product positioning and promotional tactics.
Optimized digital marketing initiatives, leveraging SEO, PPC, and social media for maximum engagement.
Mentored junior marketing staff, fostering professional growth and enhancing team capabilities in strategic planning.
Collaborated with sales teams to align marketing strategies with revenue goals, improving overall performance outcomes.
Built strong relationships with industry professionals and influencers.
Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
Directed trade show participation, maximizing exposure for company products and services.
Optimized digital marketing efforts for increased online presence and customer engagement.
Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
Boosted brand awareness by developing and implementing strategic marketing campaigns.
Improved lead generation through targeted email marketing campaigns and data-driven analytics.
Implemented CRM solutions that improved customer retention rates while enabling more effective communication strategies.
Wrote and distributed press releases to increase brand visibility.
Business Development & Communications Coordinator
Jones Day
Cleveland, OH
10.2012 - 09.2014
Partnered with 200+ attorneys across U.S. and international offices to develop high-impact proposals, presentations, and strategic communications for clients pursuits.
Orchestrated business development events and ongoing educational seminars to enhance professional growth.
Engaged with practice groups to develop comprehensive CRM materials focused on expanding client base.
Education
Bachelor of Science - Interpersonal Communications
Bowling Green State University
Bowling Green, OH
05-2006
Skills
Marketing campaign development
Digital marketing
Strategic planning
Project planning
Project management
Networking
Timeline
Marketing Director
Solvi Acquisition
09.2014 - Current
Business Development & Communications Coordinator
Jones Day
10.2012 - 09.2014
Bachelor of Science - Interpersonal Communications