Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Kelsie Edmonds

Austin,Texas

Summary

Senior Director of Client Delivery Services at memoryBlue, achieved a 40% increase in production through innovative coaching and strategic planning. Specializes in process implementation and cross-functional collaboration, with a strong record in talent development and performance analysis. Proven ability to foster high-performing teams within the SaaS industry.

Overview

5
5
years of professional experience

Work History

Senior Director of Client Delivery Services

memoryBlue
Austin, United States
10.2024 - Current
  • Provides strategic oversight and leadership for client delivery services, emphasizing direct application of advanced coaching methodologies and comprehensive team development.
  • Actively collaborates with leadership to ensure high-quality engagement and expansion of customer bases, translating strategy into actionable plans.
  • Analyzed customer feedback data to identify areas for improvement in service delivery.
  • Analyzed financial performance metrics and identified areas for improvement.
  • Facilitated meetings between internal teams to ensure alignment on initiatives.
  • Coordinated with stakeholders across multiple departments to develop innovative strategies for problem solving.
  • Promoted a culture of collaboration among staff members through regular communication, feedback, and recognition.
  • Developed and implemented strategic plans to maximize organizational efficiency, effectiveness, and profitability.
  • Established key performance indicators to track progress towards goals.

Managing Director

memoryBlue
12.2022 - Current
  • Personally led, scaled, and motivated Sales Development teams, managing over 400 SDRs throughout tenure, demonstrating strong global responsibility and consistent results across multiple offices.
  • Directly oversaw office operations with as many as 60 SDRs at a time, driving high performance and client satisfaction through direct implementation of effective management strategies.
  • Directly contributed to a 40% increase in overall production within the first four months across three offices by optimizing operations and coaching, directly impacting pipeline and bookings goals.
  • Conceived, developed, and personally rolled out a diagnosing and coaching method internationally to managers, cultivating a team of high performers through impactful mentorship and growth opportunities.
  • Authored and implemented scalable, data-driven processes and playbooks to support the development and performance of Delivery Managers and SDRs, ensuring hands-on adoption.
  • Managed and analyzed the performance of SDR teams, setting and driving individual office goals and strategic directions to align with and achieve revenue targets.
  • Built and led the foundational outbound motion for internal sales and academy teams, demonstrating direct experience with both inbound and outbound responsibilities.
  • Proactively mentored and prepared Directors for successful transitions into Managing Director roles, showcasing a deep commitment to talent development.

Client Delivery Manager

memoryBlue
Arlington, United States
10.2020 - 12.2022
  • Consistently managed high-performing sales teams of 12-15 sales representatives, directly overseeing effective engagement and qualification of prospects.
  • Designed and implemented a foundational program to train the next generation of Delivery Managers, fostering a collaborative culture.
  • Tasked with building and personally leading an outbound motion for internal memoryBlue sales and Academy teams, successfully sourcing new clients and generating revenue.
  • Responsible for directly coaching representatives, communicating industry trends to clients, and building outreach strategies for both new and mature sales programs.
  • Defined strategic direction, refined Ideal Customer Profiles (ICP), and optimized industry outreach for diverse clients through direct input.
  • Developed and refined effective messaging for various client programs to align with their revenue targets.

Sales Development Representative

cloudtamer.io
04.2020 - 11.2020
  • Supported sales development for a SaaS company focused on Cloud Lifecycle Management, gaining experience in a B2B technology environment.
  • Responsible for identifying and qualifying leads by engaging with industry leaders.
  • Identified and contacted potential customers through cold calling, email campaigns, and social media outreach.

Sales Development Representative

4SITE by CORT, A Berkshire Hathaway Company
02.2020 - 04.2020
  • Engaged in sales development activities to identify and qualify leads for the organization.

Education

Bachelor of Science - Communication Sciences and Disorders

James Madison University
Harrisonburg, Virginia
01.2019

Skills

  • Hands-On Sales Development Leadership
  • Process Building & Implementation
  • Messaging Creation & Optimization
  • Direct Coaching & Mentorship
  • Global Team Scaling & Management
  • Pipeline Generation & Forecasting
  • Talent Acquisition & Onboarding
  • Playbook Development & Execution
  • Inbound & Outbound Strategy
  • Performance Analysis & KPI Management
  • CRM: Salesforce
  • Sales Engagement Platforms: Outreach, Salesloft, Reggie, Gong, FrontpSpin
  • Intent Data Tools: 6sense, ZI Intent
  • Cross-functional Collaboration
  • Strategic Planning
  • Data-Driven Decision Making
  • SaaS Industry Expertise
  • Lead Qualification
  • Messaging Development
  • Training & Development

Timeline

Senior Director of Client Delivery Services

memoryBlue
10.2024 - Current

Managing Director

memoryBlue
12.2022 - Current

Client Delivery Manager

memoryBlue
10.2020 - 12.2022

Sales Development Representative

cloudtamer.io
04.2020 - 11.2020

Sales Development Representative

4SITE by CORT, A Berkshire Hathaway Company
02.2020 - 04.2020

Bachelor of Science - Communication Sciences and Disorders

James Madison University

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Kelsie Edmonds