Summary
Overview
Work History
Skills
Timeline
Generic

Ken Alvarez

Cumberland Center

Summary

Strategic leader with proven poultry industry expertise in market analysis, business development, and customer relationship management. Focused on driving growth through innovative sales strategies and fostering collaborative team environments.

Overview

2027
2027
years of professional experience

Work History

VP Agicultural Business Development

Henning Companies
Ames
11.2021 - Current
  • Fostered relationships with key stakeholders, enhancing collaboration for business development initiatives.
  • Maintained relationships with key stakeholders through proactive communication, facilitating timely information exchange.
  • Analyzed market trends to identify opportunities for growth within existing markets or new ones.
  • Coordinated with marketing to develop branding and promotional strategies.
  • Cultivated and sustained relationships with key stakeholders, aligning efforts with business objectives.
  • Identified and pursued new business opportunities to expand market presence and revenue streams.

Director of Sales & Marketing (US)

Hendrix Genetics
Ephrata
2014 - 2021
  • Led marketing campaigns that increased brand visibility and customer engagement.
  • Collaborated with cross-functional teams to align sales and marketing efforts.
  • Analyzed market trends to identify new business opportunities.
  • Managed customer relationships to drive satisfaction and foster loyalty.
  • Conducted training sessions for sales teams on product knowledge and techniques.
  • Oversaw budget allocation for marketing initiatives and campaigns.
  • Monitored competitor activities to adjust strategies effectively.
  • Developed and implemented sales and marketing plans that maximized profitability.
  • Assessed customer feedback and identified areas of improvement in service delivery.

Sales Manager

Midwest Food Association (MFA)
2013 - 2014
  • Managed key client relationships, enhancing satisfaction and loyalty.
  • Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
  • Created and presented monthly reports to management on sales performance.
  • Achieved company growth and brand development through market expansion and sales.
  • Provided technical support for customers when needed, answering questions about product features and capabilities.
  • Established new accounts and serviced existing accounts maintaining professional relationships.
  • Conducted regular meetings with staff members to review goals and objectives for the quarter and year.

Northeast Area Manager

Lohman Animal Health
2009 - 2013

Managed vaccine sales and support across CT, ME, OH, IN, PA, NJ, VA, NY, NH, RI, DE, MA, enhancing regional outreach and customer engagement.

  • Monitored compliance with industry regulations and company policies, ensuring operational integrity and risk mitigation.
  • Promoted positive customer service experiences by promptly resolving conflicts.
  • Developed and implemented strategies that increased sales, expanded market share, and improved customer satisfaction.
  • Evaluated schedules, orders and forecasts to plan processes and meet timetables.

Northeast Sales Manager

Centurion Poultry
2006 - 2009
  • Sold day-old chicks to egg producers across 11 states, ensuring consistent supply to meet production needs.

North American Sales Manager

Cwt Farms International
2001 - 2006

Responsible for Sales & Support of Broiler Hatching Eggs in the US and Canada.

  • Cultivated relationships with key clients, enhancing satisfaction and retention rates.
  • Analyzed market trends to inform product positioning and sales tactics.
  • Compiled detailed reports on sales performance, providing insights for senior management review.
  • Conducted regular meetings with team members to review progress against goals and objectives.
  • Prepared weekly and monthly reports detailing progress against targets set by management.
  • Resolved customer complaints promptly and efficiently according to established policies.
  • Developed targeted strategies for new market entry and expansion within North America.
  • Identified, developed, and maintained relationships with key accounts in the region.

US & International Distribution Manager

Avian Farms
1995 - 2001
  • Managed the global logistics for the distribution of day-old Parent and GP stock chicks.
  • Coordinated inventory management to maintain optimal stock levels and ensure timely deliveries.
  • Oversaw scheduling of shipments to optimize transportation efficiency and reduce delays.
  • Trained staff on safety protocols and best practices in material handling procedures.
  • Implemented process improvements to streamline workflow and enhance distribution efficiency.
  • Collaborated with suppliers to maintain strong relationships and ensure quality service.
  • Streamlined operational efficiencies by hiring and training staff to drive growth initiatives.
  • Developed and implemented a comprehensive system for tracking inventory levels, orders and deliveries.
  • Managed the daily activities of distribution staff, providing guidance and support when needed.
  • Ensured compliance with applicable laws, regulations, policies and procedures related to distribution activities.
  • Monitored inventory control to synchronize ordering processes with demand plans.

Domestic Distribution Manager

Arbor Acres
1983 - 1995
  • Managed inventory levels to ensure optimal stock availability.
  • Monitored inventory control to align ordering processes with demand plans.
  • Developed and implemented a comprehensive system for tracking inventory levels, orders and deliveries.
  • Coordinated shipments and tracked transportation to fulfill customer requirements.
  • Partnered with suppliers to enhance delivery schedules and improve process efficiency.
  • Implemented process improvements to enhance operational efficiency.
  • Managed daily distribution operations and coordinated logistics activities.
  • Communicated effectively with internal teams to resolve distribution issues.
  • Maintained compliance with regulatory requirements for product handling.
  • Ensured compliance with applicable laws, regulations, policies and procedures related to distribution activities.
  • Prepared shipping documents such as bill of lading, invoices and packing slips.

Skills

  • Sales strategy
  • Market analysis
  • Customer relationship management
  • Project Management
  • Team collaboration

Timeline

VP Agicultural Business Development

Henning Companies
11.2021 - Current

Director of Sales & Marketing (US)

Hendrix Genetics
2014 - 2021

Sales Manager

Midwest Food Association (MFA)
2013 - 2014

Northeast Area Manager

Lohman Animal Health
2009 - 2013

Northeast Sales Manager

Centurion Poultry
2006 - 2009

North American Sales Manager

Cwt Farms International
2001 - 2006

US & International Distribution Manager

Avian Farms
1995 - 2001

Domestic Distribution Manager

Arbor Acres
1983 - 1995
Ken Alvarez