Keri Argento

• Planned and prepared for on-location indoor and outdoor shoots.
• Photographed high quality images for website and social media content and digitally edited photos for optimal imaging.
• Routinely updated website inventory and collaborated with web designer to manage content and layout.
• Managed inventory and store opening and closing procedures.
• Managed store employees successfully through proactive communication and positive feedback.
• Maximized sales through excellent customer service and resolved customer service issues promptly.
• Offered hands-on assistance to customers efficiently and respectfully, assessing needs and maintaining current knowledge of 25+ designers.
• Maintained customer satisfaction with quick and professional handling of product returns.
• Managed web orders to ensure prompt and accurate deliveries.
• Maintained clean and organized store appearance to enhance overall shopping experience for customers.

• Main Accounts: Amazon, Lands' End, Target
• Responsible for research and presentation of seasonal color, textile and fabric trends.
• Collaborated with overseas mills to successfully develop performance and specialty fabrics for all brands.
• Designed and executed woven cads for men's, ladies and boys.
• Incorporated design changes based on feedback from sales team and vendors.
• Designed and developed apparel that elevated, differentiated and functioned on-brand and on-strategy.
• Directed print team in China and edited to customers request in New York office.
• Obtained approval of concepts by submitting WIP to design director.
• Responsible for lifecycle of product from inception to pre-production samples.
• Created innovative and artistic presentation boards biannually for all accounts.
• Attended all fit sessions and summarized changes to sales and production.
• Critiqued, directed edits and approved 3D images for Amazon private label Buttoned Down.
• Remained current on trends and innovation by regularly shopping New York market and attending trade shows.
• Collaborated with cross-functional teams to design marketing materials for brands and private labels.
• Aligned with sales on appropriate SKU numbers for every account.
• Successfully adjusted T&A calendars thereby reducing sampling costs by 15% and shortening lead time by 1 month.
• Strategized with tech design and product management to provide accurate and complete design packages for sample making and production.
• Created detailed line sheets for Amazon.
• Negotiated lower prices up to $1000 with Italian vendors for seasonal swatch books.
• Relocated to China and Hong Kong for 3+ months to implement company-wide strategies.
• Furthered design software knowledge by attending various workshops regularly.
• Created over hundreds of visual concepts either by hand or with assistance of computer aided programs every season.
• Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork, and using best practices.
• Collaborated with team of six in development of Lucky Brand Men's Dress Shirts.
• Designed and set-up showroom display biannually.
• Managed fabric and trend library for all brands.
• Managed and mentored interns giving them clear objectives and assignments.

Designer/Main Accounts: Dockers, Ben Sherman, U.S. Polo Assn., Costco

• Seamlessly transitioned to Kaledo design software without delays in calendar deadlines.
• Excelled at managing 5+ accounts concurrently, identifying unique design requirements for each.
• Created hundreds of woven cads seasonally.
• Approved fabric and sample development.
• Traveled to San Francisco biannually to present WIP designs to Dockers Corporate.
• Attended trend meetings at U.S. Polo Assn. and presented seasonal designs to design director.
• Worked in China directing cad and fabric teams while also building relationships with mill managers and colleagues.
• Created extensive and detailed line sheets for Ben Sherman.
• Spearheaded development of inspiration boards, sample material collections and color selection for upcoming product design.
• Supported senior designer with mockups, material searches and specifications for designs.
• Charged with mentoring and teaching freelancers in cad design program.

Assistant Designer/Main Accounts: Tommy Hilfiger, Vineyard Vines, Men's Wearhouse

• Successfully implemented PrimaVision design software in-house thereby cutting design time in half and saving company $75,000 annually.
• Lead cad designer on all accounts.
• Collaborated with designers at Vineyard Vines advising on seasonal trends and execution of woven cads.
• Managed sample library and kept detailed records of hundreds of samples.
• Assisted in showroom set-up for market.
• Created and expanded extensive catalog of fabric and design swatches.
• Attended textile events to discover new trends and design techniques useful for client assignments.
• Developed seasonal merchandise assortment to improve category depth and breadth.
• Prepared and maintained design boards with sketches, fabrics, colors, prints and trims.
• Coordinated design process for multiple brands from concept sketches through final adoption.