
Talented, outgoing clinician turned marketer who is highly skilled at human connections, building professional relationships, business development and marketing. Trusted partner within my circle of influence throughout the healthcare continuum. Consistently excels at communication and meeting the needs of all customers. Committed to treating others with compassion, courteousness, fairness and respect while continuously striving for first place.
Leverages professional, interpersonal communication skills and persuasive influence to cultivate and secure new customer relationships. Analyzes senior living market, identifying new targets and develops effective marketing plans to gain new senior living partnerships.
Demonstrated strategic account growth, exceeding expected sales budget and senior living targets capturing 20+ referrals per month, 3 new Preferred Provider Agreements and being accepted onto 2 post acute preferred provider networks.
Responsible for managing the care coordination components within partnered senior living, utilizing clinical assessment skills to drive internal home health referrals.
Executes all aspects of Preferred Provider Agreements, as well as strategic business development strategies within assigned vendor, provider, or structured ALF/ILF senior living communities.
Expanded book of business by securing partnerships with 2 mobile physician groups, and 3 geriatric primary care physician offices.
Promoted successful opening of new Acute Rehabilitation Hospital, Phoenix East Valley Market. Achieved all admission goals to facilitate timely licensure.
Collaborated with marketing team to create promotional materials assuring brand integrity and key messaging. Promoted hospital brand both internally and externally.
Analyzed market territories, identified key influencers within each and developed focused marketing strategies to garner appropriate rehab referrals from these sources.
Routinely exceeded sales budgets to promote hospital sustainability, while continuing to identify opportunities for additional referral sources.
Creates and executes marketing strategies to grow market share of core business.
Collaborated with Orthopedic Physician co-management group and Ortho Program Coordinator to design and implement new Total Joint Replacement and Hip Fracture programs.
Partnered with program Medical Director to create and effectively implement a Total Joint Coach program.
Created professional orthopedic patient education and program marketing materials including printed pamphlets, power point and video presentations, journals, home exercise programs.
Planned, marketed, hosted Annual Total Joint Replacement Reunions for physicians, patients and core staff.
Clinical instructor for PTA students, supervised their acute hospital rotations and provided positive mentorship.
Recognized repeatedly for excellence, received Dignity's Golden Thread Award and Collaboration, Values in Action Award.
Delivered world-class patient care in the acute hospital setting, with primary focus in Total Joint Service line at the Shea campus.
Collaborated with orthopedic surgeon and hospitalist groups at Shea to achieve positive orthopedic outcome measures. Also, designed and facilitated total joint replacement patient pre-op education class.
Provided skilled physical therapy interventions for patients at Honor Osborn Level I Trauma Center and Honor Shea including critical care, trauma, telemetry, orthopedics, neurology, medical/surgical team gaining dynamic clinical experiences and expertise.
Provided physical therapy treatments in the SNF and outpatient setting under the direct supervision of the PT on staff.