Summary
Overview
Work History
Education
Skills
Certification
Websites
Affiliations
Additional Technical Skills
Timeline
Generic

Kristen DeLaRosa

Summary

Recent graduate with a Bachelor of Business Administration in Marketing from The University of Texas at San Antonio. Experienced in event coordination, brand development, and digital marketing, with certifications in Google Ads, Google Analytics, and Social Media Marketing. Proven ability to plan and execute promotional events, enhance brand awareness, and manage multi-channel campaigns. Strong communication skills and a commitment to continuous learning in the marketing field.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Community Assistant

Asset Living
San Antonio
11.2023 - Current
  • Exceeded leasing goals by leveraging targeted sales and marketing strategies to increase traffic.
  • Maintained communication with prospective tenants to foster positive relationships.
  • Conducted property tours showcasing amenities and nearby attractions.
  • Collaborated on social media content creation to enhance promotional efforts.
  • Organized resident events tailored to peak leasing season demands.

Student Ambassador

Fetii
San Antonio
08.2024 - 05.2025
  • Arranged public appearances, contests or exhibits for clients to increase product or service awareness or promote goodwill.
  • Developed relationships with college officials, professors, and student club presidents to share information and collaborate on business building endeavors.
  • Implemented creative strategies to attract attention during public events.
  • Utilized social media platforms to promote brand and interact with audience.

Sales and Marketing Intern

Greek House Inc.
05.2023 - 07.2023
  • Implemented outreach campaigns that boosted brand visibility by 15%.
  • Created proposals for service and product strategies based on marketing data.
  • Developed engaging social media content to grow brand engagement and awareness.
  • Researched new ways to reach potential customers through digital channels.

Stylist Sales Associate

Kendra Scott
Houston
06.2022 - 11.2022
  • Maintained store to exacting visual standards by building attractive displays and merchandising products.
  • Demonstrated expert product knowledge including fit, jewelry content, style options, providing advice on how best to wear each item purchased.
  • Collaborated with team members to achieve sales targets and store objectives.

Education

BBA - Marketing

The University of Texas At San Antonio
San Antonio, TX
05-2025

Skills

  • Digital marketing
  • Social media marketing
  • Customer relationship management
  • Market research
  • Brand management
  • Event planning
  • Written communication
  • Organizational skills

Certification

  • Google Ads Search Certification – Skillshop (Issued Mar 2025 | Expires Mar 2026)
  • Google Analytics Certification – Skillshop (Issued Mar 2025 | Expires Mar 2026)
  • Social Media Marketing – HubSpot Academy (Issued Mar 2025 | Expires Apr 2027)

Affiliations

  • VP of External Communications, National Panhellenic Council — Dec 2023 – December 2024
  • Social Chairwoman, Gamma Phi Beta Sorority — Dec 2023 – Present
  • Social Media Manager, Gamma Phi Beta Sorority — May 2022 – Dec 2022
  • Calpine Scholarship and Vocational Grant Program — June 2021, Aug 2024

Additional Technical Skills

  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook), Adobe Creative Cloud
    (Photoshop, InDesign, Lightroom, Spark), Canva, Capcut, Google Workspace (Docs, Drive), Google Analytics, Google Ads, Social Media Management Tools

Timeline

Student Ambassador

Fetii
08.2024 - 05.2025

Community Assistant

Asset Living
11.2023 - Current

Sales and Marketing Intern

Greek House Inc.
05.2023 - 07.2023

Stylist Sales Associate

Kendra Scott
06.2022 - 11.2022

BBA - Marketing

The University of Texas At San Antonio

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