Lakeisha Holliday
Baton rouge,Louisiana
Summary
Driven and creative with passion for developing impactful brand strategies. Possesses deep understanding of digital marketing trends and ecommerce platforms, including SEO and social media marketing. Committed to driving brand growth and enhancing customer engagement through innovative digital campaigns.
Experienced with creating impactful digital marketing strategies that enhance brand visibility. Utilizes data-driven insights to optimize ecommerce performance and consumer engagement. Track record of developing cohesive brand identities that resonate with target audiences. Professional marketing leader with significant expertise in ecommerce and digital marketing. Skilled in developing and executing innovative brand strategies, optimizing online presence, and driving customer engagement.
Strong focus on team collaboration, adaptability to changing needs, and delivering impactful results. Adept at leveraging data analytics, SEO, and social media to enhance brand visibility and achieve business objectives.
Overview
1
1
Certification
Work History
Manager
Walmart
03 2017 - 08 2024
- Accomplished multiple tasks within established timeframes.
- Managed and motivated employees to be productive and engaged in work.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Developed a strong company culture focused on employee engagement, collaboration, and continuous learning opportunities.
Brand Manager - Ecommerce and Digital Marketing
Walmart
03 2017 - 08 2024
- Introduced new inventory management system to streamline order fulfillment processes and reduce stock discrepancies.
- Utilized advanced analytics tools to monitor performance metrics and inform data-driven decision-making processes.
- Boosted ecommerce sales by developing and implementing innovative digital marketing strategies.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Created and managed budgets to maximize brand reach and engagement.
Master Sandwich Artist
SUBWAY®Restaurants
03 2006 - 06 2018
- Participated in promotional events and special offers throughout the year, driving sales growth within the store.
- Contributed to team meetings focused on improving operational efficiency and guest satisfaction metrics.
- Maintained a clean and organized work area, adhering to food safety regulations and promoting a positive environment.
- Established positive relationships with regular customers, demonstrating loyalty to the brand through friendly service and attention to detail.
- Handled catering orders effectively from start to finish, including taking requests, coordinating with kitchen staff, packaging items securely, and ensuring timely delivery or pickup by clients.
- Trained new employees on sandwich preparation techniques and company policies, contributing to the overall success of the team.
- Assisted in inventory management tasks, tracking stock levels, and placing orders when necessary.
Education
General Studies
Capitol High School
05.1999
Education - Early Education, Sociology, and Criminal Studies
Baton Rouge Community College
05.2021
Skills
- Margin monitoring
- Training delivery
- Strategy development
- Client communication
- Training and mentoring
- Shrink reduction
- Team Building
- Coaching and mentoring
- Database Management
Certification
Folklift Certification
Timeline
Manager
Walmart
03 2017 - 08 2024
Brand Manager - Ecommerce and Digital Marketing
Walmart
03 2017 - 08 2024
Master Sandwich Artist
SUBWAY®Restaurants
03 2006 - 06 2018
General Studies
Capitol High School
Education - Early Education, Sociology, and Criminal Studies
Baton Rouge Community College