Laura Grisales

Santo Lisso Alisado LLC

10.2020 - Current

Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
Consulted with customers to assess needs and propose optimal solutions.
Put together realistic budgets based upon costs and fees for successfully operating business.
Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
Conducted target market research to discover customer needs and analyze competitor trends.
Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
Developed and managed content calendars for each platform to establish timely and relevant posts.
Created and implemented impactful strategies to increase company brand awareness and engagement on Instagram and TikTok.
Trained new employees on proper protocols and customer service standards.
Created and updated regular inventory reports and records.
Cultivated and strengthened over 500 lasting client relationships using strong issue resolution and dynamic communication skills.