Lo Mekkelson
Salt Lake City
Summary
With a unique and multifaceted background that spans across event production, social media management, design, community partnerships, and artist management, I bring a vibrant edge to the creative landscape. My mission is to enrich experiences through authenticity and uphold my strong values of community and connection.
Overview
3
3
years of professional experience
Work History
Senior Community Manager
Yelp Utah
Salt Lake City, UT
06.2024 - Current
- Manages Yelp Utah community as a whole as the sole Yelp employee in the community department within the state of Utah
- Event Manager: Organizes Yelp events and experiences in partnership with local businesses
- Manages Yelp Utah's social media, including the @yelpoutah Instagram page with over 12k followers
- Partners with local and nationwide businesses and chambers to expand and connect the community, including businesses such as Cane's Chicken
- Oversees the Yelp Utah Elite Squad
- Handles administrative responsibilities such as user communications and event planning
Community Manager
LNE Presents
Salt Lake City, UT
03.2023 - 05.2024
- Managed community partnerships for a premier entertainment company
- Established contacts with radio stations, media outlets and local businesses to maximize promotion
- Maintained database for current and potential partners
- Developed marketing strategies and campaigns to promote concerts and events
- Managed LNE Digital Street Team
Managing Editor
Volume Utah
Salt Lake City, UT
03.2023 - 05.2024
- Lead editorial direction, managing content strategy, website maintenance and music coverage
- Increased audience engagement through innovative content and social media campaigns
- Managed professional concert-photography team
- Spearheaded live music event production for local events & pop-ups
- Developed brand identity and represented Volume Utah at industry events
- Creative Director of Volume events such as Disco Box and Volume Lounge
Skills
- Event Production
- Social Media Marketing
- Editorial Direction
- Content Strategy
- Website Maintenance
- Music Coverage
- Audience Engagement
- Social Media Campaigns
- Brand Identity
- Event Representation
- Community Partnerships
- Database Management
- Marketing Strategies
- Event Promotion
- Digital Team Management
- Set Design
- Creative Direction
- Writing
- Brand Engagement
- Project Management
Timeline
Senior Community Manager
Yelp Utah
06.2024 - Current
Community Manager
LNE Presents
03.2023 - 05.2024
Managing Editor
Volume Utah
03.2023 - 05.2024