Desired Job Title
Local Marketing Specialist Brand AmbassadorEvent ManagerWork Type
Full TimeLocation Preference
On-SiteRemoteHybridLocation: San Antonio, TX, USOrlando, FLSan Francisco, CAAustin, TXDallas, TX
Open to relocation: Yes
Open To Work
Lauren Coultress
Marketing Specialist
San Antonio,TX
Work Preference
Summary
Versatile marketing specialist known for strategic campaign development and effective analytics. Experience in coordinating promotional events and enhancing brand reputation, ready to drive impactful marketing strategies.
Overview
12
12
years of professional experience
Work History
Local Marketing Specialist
IKEA US
Live Oak, TX
07.2024 - Current
- Created targeted marketing campaigns to enhance brand visibility and drive customer engagement.
- Collaborated with cross-functional teams to develop promotional materials aligned with brand guidelines.
- Analyzed customer data to identify trends and improve marketing strategies for product launches.
- Supported event planning efforts for promotional activities, ensuring alignment with overall marketing objectives.
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Elevated brand reputation through the development of compelling public relations strategies and media outreach efforts.
Brand Ambassador
A+ Staffing
San Antonio, TX
09.2014 - 03.2023
- Engaged customers through product demonstrations and promotional events to enhance brand visibility.
- Developed strategic relationships with key stakeholders to promote brand loyalty and customer retention.
- Executed marketing strategies that increased product awareness and drove sales growth in designated regions.
- Generated leads for future business opportunities by collecting customer contact information during promotional events.
- Enhanced brand recognition by executing promotional events and engaging customers with product demonstrations.
Event Manager
Team IP
Port Saint Lucie, FL
03.2018 - 10.2022
- Led event planning initiatives to ensure seamless execution of corporate functions and client engagements.
- Coordinated logistics, including venue selection, catering, and vendor management for diverse events.
- Developed detailed project timelines and budgets to optimize resource allocation and reduce costs.
- Mentored junior staff in event coordination processes, enhancing team performance and efficiency.
- Oversaw logistics for multi-day events, including accommodations, transportation, and scheduling.
Education
BBA - Marketing
Texas A&M University, San Antonio, TX, US
San Antonio, TX05-2026
Associate of Arts - Business Administration
Northwest Vista College
San Antonio, TX12-2019
Skills
- Digital marketing
- Customer research
- Analytics and SEO
- Campaign development
- Market trend analysis
- Market analysis
- ROI validation
- CRM management
Timeline
Local Marketing Specialist
IKEA US
07.2024 - Current
Event Manager
Team IP
03.2018 - 10.2022
Brand Ambassador
A+ Staffing
09.2014 - 03.2023
BBA - Marketing
Texas A&M University, San Antonio, TX, US
Associate of Arts - Business Administration
Northwest Vista College